AI Explainer Video Maker by ngram

AI Explainer Video Maker for products people need to understand

Describe the audience, source material, length, and outcome you want ngram to create.

Video generation uses credits. Review your estimate in ngram. MP4 downloads require Basic or higher.

How credits work
AI Explainer Video Maker hero preview

What it does

Start with the product page, brief, or screenshots your team already has. ngram plans the explanation, builds the scenes, and leaves the message editable for each audience.

Trusted by teams at

HubSpotDeelZapierITVVeevaDP WorldGenpactSafetyCulture

How it works

How the AI explainer video maker works.

Give ngram the source material and the job the explainer needs to do, then review the plan before the first draft becomes a rendered project.

01

Add the source context

Describe the product, upload a source file, or paste a product page, docs page, release note, help article, or landing page URL.

Source ready

Storyboard first
02

Review the plan containing the script

ngram turns the source into a hook, scene order, narration, visual direction, timing, product proof points, and CTA before the render starts.

Plan reviewed

03

Generate the explainer draft

The project gets AI visuals, screen context, motion graphics, AI voiceover, captions, background music, transitions, and branded intro or outro treatment where the story needs it.

Draft generated

04

Edit and export versions

Revise the script, regenerate a scene, adjust captions or callouts, localize the project, and export widescreen, square, vertical, GIF, image, or deck-ready assets.

Ready to export

What it can do

What the AI explainer video maker builds.

Create an editable explainer project from the material your team already uses to explain the product, feature, workflow, or process.

Built for editable explainer projects, not channel operations or business outcomes

When it matters

Explainer video workflows this tool supports.

Use these pages when the same source material needs a clear explainer for a product, feature, audience, training flow, or support context.

AI Explainer Video Maker

Turn product docs, URLs, and screenshots into an AI explainer video with script, storyboard, motion graphics, voiceover, captions, and brand controls.

Open AI video use case

Create Explainer Video with AI

Use ngram when the brief starts as a paragraph, doc, or rough source note and needs a structured explainer video draft instead of a blank timeline.

Open AI video use case

Product Explainer Video

Create a product explainer from feature docs, landing pages, screenshots, and walkthrough notes while keeping the story editable after generation.

Open AI video use case

Explainer Video

Build a general explainer around the problem, workflow, product proof, and CTA when the source material needs a concise narrative path.

Open AI video use case

SaaS Product Explainer Video

Turn SaaS product docs, screenshots, or workflow notes into an explainer that shows the feature, the user path, and the reason it matters.

Open AI video use case

PMM Explainer

Give product marketing a repeatable path from positioning docs and product captures to a homepage or campaign explainer that stays editable.

Open AI video use case

Product Overview Video

Create an overview video from a product URL, feature docs, or a rough source note when prospects need the main product story in one asset.

Open AI video use case

Tutorial Video

Turn a how-to article, product walkthrough note, or screenshot sequence into a step-by-step explainer with captions, callouts, and scene timing.

Open AI video use case

Training Video

Convert SOPs, enablement docs, screenshots, and source notes into narrated training explainers that your team can review, edit, and export.

Open AI video use case

Product stack

The ngram features behind AI explainer videos.

These product features handle planning, source understanding, scene generation, narration, captions, brand control, editing, and export for explainer videos.

Explore all features

Planning

Script Generation

Draft the explainer script and storyboard from prompts, PDFs, URLs, screenshots, images, and source notes before rendering.

Learn more about scripts

Screen context

Screencast Understanding and Editing

Use product screen context to place zooms, click emphasis, labels, and callouts where the explainer needs a clearer workflow moment.

Learn more about screen editing

Visuals

AI Visuals

Generate visual scenes, B-roll, backgrounds, and product-adjacent imagery when the explainer needs more than captured screens.

Learn more about AI visuals

Voice

AI Voiceover

Create narration from the approved explainer script, pick a voice, preview pronunciation, and regenerate audio when the wording changes.

Learn more about voiceover

Captions

Captions & Subtitles

Add burned-in captions to the AI explainer video and keep them styled to the same brand kit as the rest of the project.

Learn more about captions

Motion

Motion Graphics

Use title cards, lower thirds, animated callouts, scene transitions, and branded motion to make the explainer easier to scan.

Learn more about motion graphics

Brand

Brand Kit

Apply logo rules, colors, fonts, motion style, screenshot style, voice, tone, approved phrases, blocked phrases, and CTAs.

Learn more about brand kits

Editing

Video Editing

Refine the explainer after generation with agentic chat, visual chat, script editing, scene regeneration, canvas controls, and timeline editing.

Learn more about editing

More tools

Related tools for explainer video work.

Use these tools when the explainer starts from a narrower input, needs a related product video asset, or needs polish after the first draft.

See all tools

Adjacent creation workflows

Use these related ngram tools when the same source material needs a tutorial, explainer, narrative cut, or walkthrough format.

Animated Explainer AI Video Maker

Build a motion-led explainer from approved source material when the idea needs visual metaphors, callouts, and scene rhythm.

Open tool

Tutorial AI Video Maker

Create step-by-step product tutorials from docs, URLs, screenshots, and approved instructions with captions and labels.

Open tool

How to AI Video Maker

Convert procedures, help content, screenshots, and URLs into editable how-to videos for support, onboarding, and enablement.

Open tool

Storytelling AI Video Maker

Shape product updates, customer proof, launch context, and business briefs into a coherent story-led video draft.

Open tool

Create the explainer

Start with a prompt, script, URL, product demo brief, or SaaS source when the explainer job is already clear.

AI Video Generator

Use the broader generator when one source may become an explainer, demo, launch video, internal update, or customer education asset.

Open tool

Text to Video

Turn a written explainer script, outline, positioning note, or product summary into an editable video draft.

Open tool

URL to Video

Paste a product page, release note, help article, or landing page and let ngram build the explainer around that page context.

Open tool

Video Script Generator

Draft the hook, body, scenes, and CTA before turning the explainer script into a generated video project.

Open tool

AI Product Demo Video Maker

Use the demo workflow when the explainer centers on a product screen, feature walkthrough, or buyer-facing software flow.

Open tool

AI SaaS Video Maker

Create a SaaS explainer from product pages, docs, screenshots, PDFs, release notes, and URL context.

Open tool

Polish and adapt the draft

Use these tools when the explainer needs captured footage, subtitles, overlays, narration, localization, or timeline control.

Screen Recorder

Record a rough walkthrough in the browser, then use the capture as the source layer for the explainer video.

Open tool

Video Editor

Revise the generated explainer with timeline controls, script edits, visual chat, captions, and canvas-level changes.

Open tool

Add Subtitles to Video

Add or update subtitles when an existing explainer needs readable captions for review, support, or campaign use.

Open tool

Add Text to Video

Place definitions, feature labels, lower thirds, and product callouts on top of explainer scenes.

Open tool

Text to Speech Video

Start from a locked narration script when the explainer's spoken read needs to drive every scene.

Open tool

Video Translator

Localize an explainer with translated script, captions, on-screen text, voiceover, and lip sync when a market needs its own version.

Open tool

Convert

Convert source material into an AI explainer video.

Use these converters when the explainer starts from the material your team already has: docs, URLs, product pages, screen recordings, slides, PDFs, screenshots, scripts, and release notes.

Docs to Video

Turn an internal doc, product brief, SOP, or markdown source into a planned explainer with script, storyboard, captions, and editable scenes.

Open converter

URL to Video

Paste a product page, landing page, release note, help article, or docs URL and use the page context as explainer source material.

Open converter

Screen Recording to Video

Turn a rough product walkthrough into an explainer with trimmed pacing, smoother cursor motion, captions, labels, and product callouts.

Open converter

Who it is for

Teams that use AI explainer videos.

These teams already maintain the source material. The AI explainer video maker turns that material into reviewable video assets they can edit and export.

Explore solutions

Product Marketing Managers

Turn positioning docs, launch briefs, product pages, and screenshots into explainers for launches, homepage messaging, and sales enablement.

See product marketing workflows

SaaS Companies

Create SaaS product explainers from feature docs, release notes, UI captures, help articles, and product pages without a separate production queue.

See SaaS workflows

Growth & Marketing Teams

Use landing pages, campaign briefs, and source URLs to create explainer variants for websites, ads, email, and social review.

See growth workflows

Startups

Turn pitch PDFs, product pages, founder notes, screenshots, and launch context into startup explainers that stay editable as the story changes.

See startup workflows

Customer Success

Create onboarding, feature education, QBR recap, and customer-update explainers from playbooks, product docs, screenshots, and source notes.

See customer success workflows

Support Teams

Convert help articles, troubleshooting notes, macros, and support screenshots into support explainers customers can replay.

See support workflows

Sales Enablement

Build approved explainer videos from product context, battlecards, proposal notes, and demo notes before reps handle outreach.

See sales workflows

Educators & Trainers

Turn lessons, SOPs, policy docs, and source notes into narrated explainers with captions and editable scenes.

See educator workflows

Integrations

Start explainer work from the tools around ngram.

Use live integrations to pass approved source context into ngram or trigger an explainer draft from an agent or workflow tool. Review, editing, and channel placement stay under your team's control.

Zapier explainer intake

Automation

WhenA form, spreadsheet row, CRM note, or intake request collects an explainer brief with source links and audience notes.

ThenSend the prompt and source context to ngram so the team can review an editable AI explainer video project.

Integrate with Zapier

n8n source-to-explainer workflow

Self-hosted

WhenA self-hosted workflow collects a product doc, support article, release note, or approved explainer prompt.

ThenCreate the ngram project, check render status, and route the project link back to the review system.

Use n8n with ngram

MCP agent handoff

Agent

WhenAn AI agent has the product context, source notes, audience, and explainer goal ready for video creation.

ThenCall ngram through MCP to create an editable explainer draft that a human can inspect and revise.

Use MCP Server

Chrome Extension page capture

Browser

WhenA product page, help article, docs page, release note, or landing page is open in the browser.

ThenCapture the page context and start an explainer video project without rebuilding the brief in another document.

Install Chrome extension

Why ngram

How ngram compares for AI explainer video maker workflows.

Explainer teams usually choose between prompt-only generation, template assembly, raw recording, and an editable project that carries source material through script, storyboard, voice, captions, brand, and export.

ComparengramTemplate editorScreen recorderPoint AI generator
Workflow fitCreates explainer drafts from prompts, PDFs, URLs, screenshots, images, and approved source notes, with dedicated convert tools for recordings and decks.Works when the team already has the script, scene order, product screenshots, voiceover, and visual structure.Works when the explainer should closely follow a live product walkthrough or recorded workflow.Useful for generating one clip, image, voiceover, avatar read, or visual scene for a narrow part of the explainer.
How ngram fitsPlans the script and storyboard before rendering, then adds scene visuals, screen context, motion graphics, AI voiceover, captions, music, brand kit, and export formats.Usually leaves source interpretation, storyboard planning, narration, captions, brand checks, and variant exports to manual work.Still needs trimming, script structure, captions, callouts, voiceover, brand treatment, and export variants for a finished explainer.May require separate tools for source ingestion, script planning, storyboarding, captioning, brand control, editing, and export.
Best useKeeps the explainer editable through chat, visual chat, script editing, scene regeneration, canvas controls, timeline editing, translation, and MP4 export.Better for hands-on layout assembly than for turning product context into a first explainer draft.Useful source material through related converter workflows when the final asset needs a clearer story than the raw recording.Less suited when one source needs an editable explainer plus product, training, support, or campaign variants.

FAQ

AI explainer video maker FAQ

An AI explainer video maker turns source material into an editable explainer video project. In ngram, that can include script, storyboard, scene visuals, screen context, AI voiceover, captions, motion graphics, brand kit styling, and export formats.

Answers for teams turning product context into explainers.

Turn source material into editable explainer videos

Bring a prompt, PDF, URL, screenshot, image, or approved source note. ngram turns the source into an explainer project with script, storyboard, visuals, voiceover, captions, brand kit styling, and export formats.

Built for product explainers, SaaS explainers, onboarding, support, training, and campaign-ready review drafts.

CTA opens ngram sign-in. The editable project starts after authentication.

Put it into practice

Follow a workflow from source material to a video you can review, share and make again.

Each distinct buyer question or updated approved answer

Answer one buyer concern with a source-backed video in Claude

Give Claude the buyer question and approved product evidence. Review ngram’s answer and visuals, then create a focused video with one practical next step.

One buyer question and current approved product evidenceA concise answer video grounded in the approved source

Ways to run: Claude

Each pitch revision, launch or new audience

Create a founder pitch video from a deck in Claude

Attach your deck in Claude and name the audience you want to reach. Review ngram’s product story and scene plan, then create a pitch people can watch before the next conversation.

A product deck, supporting visuals and a defined audienceA concise pitch video grounded in the supplied company material

Ways to run: Claude

Each new lesson resource or classroom introduction

Create a lesson-preview teaser in Claude

Give Claude the learning goal, key vocabulary and a question to leave open. Review ngram’s scene plan, then create a short preview that invites viewers into the lesson.

A lesson objective, vocabulary, preview example and resource titleA short educational teaser with an open question and resource title

Ways to run: Claude

Each recurring product question or revised answer

Create a two-speaker product Q&A in Claude

Give Claude the questions, approved answers and speaking roles. Review ngram’s Conversation plan, then create an exchange with distinct presenters and voices.

Approved questions and answers, speaker roles and supporting product factsA two-speaker product explanation in Conversation style

Ways to run: Claude

Each approved campaign, recipient segment or newsletter edition

Create an email-campaign video and linked thumbnail in Claude

Give Claude the campaign brief, recipient audience and next action. Review ngram’s video, then pair a public thumbnail with a ready viewing link for your email.

Approved campaign copy, audience details, imagery and a destinationA campaign video and linked thumbnail ready for an email preview

Ways to run: Claude

Each onboarding cycle or security-awareness refresher

Create security-awareness training from a script in Claude

Give Claude the script your team has reviewed and the concept you want to illustrate. Check ngram’s scene plan, then create a training video that keeps the wording intact.

A reviewed training script and visual analogyA narrated security lesson with the exact supplied script

Ways to run: Claude

Each recurring onboarding question or approved process update

Explain a fintech onboarding step in Claude

Give Claude the approved customer instructions for one onboarding step. Review ngram’s explanation, then create a video that tells customers what to prepare and what to do next.

Approved onboarding instructions and demonstration assetsA focused customer instruction video

Ways to run: Claude

Each audience, positioning update or new product explanation

Explain a software product from its positioning brief in Claude

Give Claude the audience, approved positioning and supported product facts. Review ngram’s plan, then create a concise explanation of how the product’s main concepts fit together.

An approved positioning brief and current product sourcesA source-backed software explanation with clear labeled visuals

Ways to run: Claude

Each reviewed roadmap update

Explain roadmap priorities with Claude

Give Claude your roadmap and the feedback you need from stakeholders. Review ngram’s plan to keep available features, work in progress and tentative ideas distinct, then create the update.

Current priorities, availability and dependenciesA narrated roadmap briefing

Ways to run: Claude

Each article-led campaign

Turn a blog post into a campaign video in Claude

Give Claude a published article and the ideas your campaign should cover. Review a short video plan, create it with ngram and lead viewers back to the full post.

A published article and selected takeawaysA short video linked to the full article

Ways to run: Claude

Each buyer-specific comparison

Turn a competitive battlecard into a sales video in Claude

Give Claude a dated comparison and the buyer’s actual requirements. Review a fair, source-backed video plan, then create an explanation of the next step with ngram.

A dated battlecard and buyer requirementsA focused comparison video with cited sources

Ways to run: Claude

Each course module or lesson revision

Turn a course outline into a lesson video in Claude

Give Claude one module’s objective, worked example and practice task. Review ngram’s teaching sequence, then create a lesson learners can follow and apply.

One module outline, supporting material and a worked exampleA complete lesson with an actionable practice task

Ways to run: Claude

Each reusable support answer

Turn a documented fix into a support video in Claude

Give Claude your help article and the question customers keep asking. Review ngram’s plan, check the troubleshooting steps and add the finished video to your support answer.

A documented symptom, checks and resolutionA reusable troubleshooting video

Ways to run: Claude

Each recurring patient question or approved guide update

Turn an approved patient guide into a video in Claude

Give Claude the patient guide and the lesson you want to explain. Review ngram’s narration and illustrations, then create a short video patients can watch alongside the full guidance.

Approved patient information and a defined educational lessonA short, source-based patient education video

Ways to run: Claude

Each new lesson

Turn lesson notes into a concept explainer in Claude

Give Claude your teaching notes, learner level and worked example. Create a narrated lesson with ngram, review the visual explanation and reuse the request for the next concept.

Teacher-reviewed notes and a worked exampleA narrated concept lesson

Ways to run: Claude

Each research synthesis or product design review

Turn research findings into a stakeholder video in Claude

Give Claude the findings, source attribution and decision your team is considering. Review ngram’s plan, then create a visual briefing that connects the evidence with the next research task.

Reviewed findings, attributed quotes and a proposed next stepA narrated stakeholder briefing with source credits and a clear next test

Ways to run: Claude