# ngram

> AI-powered video creation platform that transforms text, docs, URLs, and screen recordings into polished, professional videos in minutes—not days.

## Company Overview

ngram is an AI video creation platform built for modern product teams. It enables anyone to create professional, on-brand videos without video production skills or expensive freelancers. The platform transforms raw inputs (documents, screenshots, URLs, screen recordings, or simple descriptions) into publish-ready videos with motion graphics, transitions, captions, and AI voiceover.

**Tagline**: "Every message needs video. ngram makes them—on-brand, from what you already have. Minutes, not days."

**Contact**: https://www.ngram.com/contact
**Website**: https://www.ngram.com

## How It Works

ngram follows a "plan before you render" philosophy with four main steps:

### 1. Start With What You Have
Drop in existing assets (docs, screenshots, URLs, PDFs, rough screen recordings) or simply describe what you want to create. Assets help but aren't required.

### 2. Review the Plan
ngram generates a script and scene-by-scene storyboard. Review and approve before any rendering begins. Make changes to direction, structure, or messaging at this stage.

### 3. Generate and Refine
ngram builds the complete video with motion graphics, transitions, captions, and optional AI voiceover. Iterate using plain language commands like "shorten scene 2" or "make this more technical." Use the timeline editor for frame-level precision when needed.

### 4. Export and Publish
Download in multiple formats (16:9 landscape, 9:16 vertical, 1:1 square) with captions included. Ready for LinkedIn, website, email, YouTube, TikTok, and more.

## Core Features

### Script + Storyboard First
See the complete plan before you render. Scene-by-scene storyboard enables fast iteration on structure without wasting rendering time.

### Any Asset In
Start from documents, URLs, screenshots, PDFs, or screen recordings. The platform extracts context and builds video around your existing content.

### Context-Aware Generation
Specify your audience, goal, and destination platform. ngram adapts structure, length, pacing, and tone accordingly.

### Screen Recording Magic Edit
Transform rough screen recordings into polished walkthroughs:
- Auto-cut dead air and mistakes
- Smart zoom on interactions
- Cursor emphasis and callouts
- Automatic step labels

### On-Brand by Default
Set your brand kit once (colors, fonts, logo, intro/outro). Every video stays consistent across your entire team.

### AI Visuals When You Need Them
Generates scene-matched visuals and motion graphics to fill gaps where footage is missing.

### Built-In Motion Graphics
Professional polish included:
- Clean transitions
- Emphasis effects
- Lower thirds
- Always-on captions

### Multi-Format Export
Export in 16:9 (landscape), 9:16 (vertical), or 1:1 (square) with platform-specific presets for LinkedIn, YouTube, TikTok, and more.

### Iterate in Plain Language
Refine videos using natural language: "shorten scene 2," "make the intro more energetic," "add emphasis on the pricing." Full timeline editor available for precise control.

## Use Cases

### Product Demos
Turn rough screen recordings into polished walkthroughs. Auto-cut mistakes, add smart zoom, emphasize key interactions.

### Feature Announcements
Transform changelogs into narratives people actually watch. Ship release notes as engaging video content.

### Explainer Videos
Structure your message from problem → solution → proof. Clear, compelling explanations for any audience.

### Social Clips
Cut long-form content into short, platform-optimized clips. Repurpose webinars, demos, and presentations for social distribution.

### Customer Onboarding
Convert documentation into step-by-step video walkthroughs. Help customers succeed with visual guides.

### Sales Demo Followup
Polish call recordings into professional videos. Send prospects something they can share with their entire team.

## Target Audience

### By Role
- **Product Marketing**: Launches, announcements, explainers, competitive content
- **Growth & Marketing**: Social clips, landing page videos, ad creatives, A/B testing variants
- **Product Managers**: Roadmap updates, changelogs, demo narratives
- **Sales Enablement**: Outbound clips, persona-specific demos, objection-handling videos
- **Customer Success**: Onboarding, how-to guides, QBRs, support videos
- **Founders & Solopreneurs**: Pitches, product updates, marketing videos

### By Company Size
- Indie creators and solo founders
- Startups and in-house marketing teams
- Agencies
- Large brands and enterprises

## Comparison to Alternatives

### vs. Freelancers/Agencies
| Aspect | Freelancers | ngram |
|--------|-------------|-------|
| Timeline | Days to weeks | Minutes |
| Briefing | Heavy briefing required | Describe intent |
| Cost | $500-5,000+ per video | Predictable monthly cost |
| Iterations | Slow revision cycles | Instant refinement |

### vs. Template Tools
| Aspect | Template Tools | ngram |
|--------|----------------|-------|
| Output | Generic | Professional and on-brand |
| Editing | Manual rework | Plain-language refinement |
| Variety | Same templates | Scales with variety |
| Control | Limited | Full creative control |

### vs. Loom
Loom is great for quick recordings but doesn't help with structure or polish. ngram transforms raw recordings into professional content.

### vs. Descript
Descript is powerful but requires editing skills. ngram starts from intent and builds complete videos automatically.

## Technical Capabilities

- Context-aware video structure adaptation
- AI-powered screen recording enhancement
- Automatic caption generation
- Scene-matched AI visual generation
- Brand kit enforcement across teams
- Multi-format rendering (landscape, portrait, square)
- Voice synthesis with custom voice training
- REST API for programmatic video creation
- CRM integrations (HubSpot, Salesforce)
- White-label API endpoints (Enterprise)
- SOC 2 compliant (Enterprise)

## Links

- **Website**: https://www.ngram.com
- **Contact**: https://www.ngram.com/contact
- **Twitter**: https://x.com/ngram_ai
- **YouTube**: https://www.youtube.com/@ngram_ai
- **LinkedIn**: https://www.linkedin.com/company/ngram/