# ngram > AI-powered video creation platform that transforms text, docs, URLs, and screen recordings into polished, professional videos in minutes - not days. ## Company Overview ngram is an AI video creation platform built for modern product teams. It enables anyone to create professional, on-brand videos without video production skills or expensive freelancers. The platform transforms raw inputs (documents, screenshots, URLs, screen recordings, or simple descriptions) into publish-ready videos with motion graphics, transitions, captions, and AI voiceover. - **Founded**: 2020 - **Headquarters**: San Francisco, CA - **Website**: https://www.ngram.com - **Contact**: https://www.ngram.com/contact ### Founders - **Anish Muppalaneni** - Co-Founder & CEO. Engineering leader from Facebook, Airbnb, and Flexport. Built and scaled teams in ML infrastructure, growth, and trust & safety. - **Devadutta Ghat** - Co-Founder & CTO. UC Berkeley graduate with 5 patents in video streaming. Former CTO at Live Planet, leading cloud video platforms. ## How It Works ngram follows a "plan before you render" philosophy with four main steps: ### 1. Start With What You Have Drop in existing assets (docs, screenshots, URLs, PDFs, rough screen recordings) or simply describe what you want to create. Assets help but aren't required. ### 2. Review the Plan ngram generates a script and scene-by-scene storyboard. Review and approve before any rendering begins. Make changes to direction, structure, or messaging at this stage. ### 3. Generate and Refine ngram builds the complete video with motion graphics, transitions, captions, and optional AI voiceover. Iterate using plain language commands like "shorten scene 2" or "make this more technical." Use the timeline editor for frame-level precision when needed. ### 4. Export and Publish Download in multiple formats (16:9 landscape, 9:16 vertical, 1:1 square) with captions included. Ready for LinkedIn, website, email, YouTube, TikTok, and more. ## Core Features ### Script + Storyboard First See the complete plan before you render. Scene-by-scene storyboard enables fast iteration on structure without wasting rendering time. ### Any Asset In Start from documents, URLs, screenshots, PDFs, or screen recordings. The platform extracts context and builds video around your existing content. ### Context-Aware Generation Specify your audience, goal, and destination platform. ngram adapts structure, length, pacing, and tone accordingly. ### Screen Recording Magic Edit Transform rough screen recordings into polished walkthroughs: - Auto-cut dead air and mistakes - Smart zoom on interactions - Cursor emphasis and callouts - Automatic step labels ### On-Brand by Default Set your brand kit once (colors, fonts, logo, intro/outro). Every video stays consistent across your entire team. ### AI Visuals When You Need Them Generates scene-matched visuals and motion graphics to fill gaps where footage is missing. ### Built-In Motion Graphics Professional polish included: - Clean transitions - Emphasis effects - Lower thirds - Always-on captions ### Multi-Format Export Export in 16:9 (landscape), 9:16 (vertical), or 1:1 (square) with platform-specific presets for LinkedIn, YouTube, TikTok, and more. ### Iterate in Plain Language Refine videos using natural language: "shorten scene 2," "make the intro more energetic," "add emphasis on the pricing." Full timeline editor available for precise control. ## Use Cases - [Product Demos](https://www.ngram.com/use-cases): Turn rough screen recordings into polished walkthroughs. Auto-cut mistakes, add smart zoom, emphasize key interactions. - [Feature Announcements](https://www.ngram.com/use-cases): Transform changelogs into narratives people actually watch. - [Explainer Videos](https://www.ngram.com/use-cases): Structure your message from problem to solution to proof. - [Social Clips](https://www.ngram.com/use-cases): Cut long-form content into short, platform-optimized clips. - [Customer Onboarding](https://www.ngram.com/use-cases): Convert documentation into step-by-step video walkthroughs. - [Sales Demo Followup](https://www.ngram.com/use-cases): Polish call recordings into professional videos. ## Target Audience ### By Role - **Product Marketing**: Launches, announcements, explainers, competitive content - **Growth & Marketing**: Social clips, landing page videos, ad creatives, A/B testing variants - **Product Managers**: Roadmap updates, changelogs, demo narratives - **Sales Enablement**: Outbound clips, persona-specific demos, objection-handling videos - **Customer Success**: Onboarding, how-to guides, QBRs, support videos - **Founders & Solopreneurs**: Pitches, product updates, marketing videos ### By Company Size - Indie creators and solo founders - Startups and in-house marketing teams - Agencies - Large brands and enterprises ## Comparisons - [Comparisons Overview](https://www.ngram.com/compare): See how ngram compares to Loom, Descript, and other alternatives ### vs. Freelancers/Agencies | Aspect | Freelancers | ngram | |--------|-------------|-------| | Timeline | Days to weeks | Minutes | | Briefing | Heavy briefing required | Describe intent | | Cost | $500-5,000+ per video | Predictable monthly cost | | Iterations | Slow revision cycles | Instant refinement | ### vs. Template Tools | Aspect | Template Tools | ngram | |--------|----------------|-------| | Output | Generic | Professional and on-brand | | Editing | Manual rework | Plain-language refinement | | Variety | Same templates | Scales with variety | | Control | Limited | Full creative control | ### vs. Loom Loom is great for quick recordings but doesn't help with structure or polish. ngram transforms raw recordings into professional content. ### vs. Descript Descript is powerful but requires editing skills. ngram starts from intent and builds complete videos automatically. ## Technical Capabilities - Context-aware video structure adaptation - AI-powered screen recording enhancement - Automatic caption generation - Scene-matched AI visual generation - Brand kit enforcement across teams - Multi-format rendering (landscape, portrait, square) - Voice synthesis with custom voice training - REST API for programmatic video creation - CRM integrations (HubSpot, Salesforce) - White-label API endpoints (Enterprise) - SOC 2 compliant (Enterprise) ## Product Pages - [Features Overview](https://www.ngram.com/features): Platform capabilities and features - [Pricing](https://www.ngram.com/pricing): Plans and pricing details - [ROI Calculator](https://www.ngram.com/roi-calculator): Estimate video creation savings ## Integrations - [Chrome Extension](https://www.ngram.com/integrations/chrome-extension): Turn any webpage into a video - [LinkedIn Integration](https://www.ngram.com/integrations/linkedin): Publish videos directly to LinkedIn - [MCP Server](https://www.ngram.com/integrations/mcp): AI agent video creation - [Make.com](https://www.ngram.com/integrations/make): Scenario-based video workflows - [n8n](https://www.ngram.com/integrations/n8n): Workflow automation node - [Zapier](https://www.ngram.com/integrations/zapier): Automate video workflows - [X (Twitter)](https://www.ngram.com/integrations/twitter): Post videos to X with one click - [YouTube](https://www.ngram.com/integrations/youtube): Publish to YouTube from ngram ## Solutions - [Solutions Overview](https://www.ngram.com/solutions): AI video creation for every role, company size, and industry ## Blog - [Blog](https://www.ngram.com/blog): Product updates, best practices, and insights on AI video creation ## Company - [About](https://www.ngram.com/about): Team, mission, and company background - [Contact](https://www.ngram.com/contact): Get in touch - [Partner With Us](https://www.ngram.com/partner-with-us): Partnership opportunities - [Made With ngram](https://www.ngram.com/made-with-ngram): Video showcase - [Privacy Policy](https://www.ngram.com/privacy): Privacy policy - [Terms of Service](https://www.ngram.com/terms): Terms of service ## Social - [Twitter / X](https://x.com/ngram_ai) - [LinkedIn](https://www.linkedin.com/company/ngram/) - [YouTube](https://www.youtube.com/@ngram_ai)