Motion Graphics that guides attention

Create motion graphics for business videos with branded text overlays, lower-thirds, callout boxes, smart zooms, and scene transitions that follow the project and brand kit.

Completed ngram launch visual with a fast-moving graphic treatment.
Completed ngram launch visual with a fast-moving graphic treatment.
  • Add branded overlays and lower-thirds to scenes
  • Use product callouts to direct viewers to the relevant UI detail
  • Revise one scene in chat instead of rebuilding the whole video

Trusted by teams at

Veeva Systems
Veeva Systems
DP World
DP World
Genpact
Genpact
Parker Hannifin
Parker Hannifin
Bio-Rad
Bio-Rad
Imperva
Imperva
ITV
ITV
HubSpot
HubSpot
Rocket Mortgage
Rocket Mortgage
Tektronix
Tektronix
Diligent
Diligent
Times Internet
Times Internet
Veeva Systems
Veeva Systems
DP World
DP World
Genpact
Genpact
Parker Hannifin
Parker Hannifin
Bio-Rad
Bio-Rad
Imperva
Imperva
ITV
ITV
HubSpot
HubSpot
Rocket Mortgage
Rocket Mortgage
Tektronix
Tektronix
Diligent
Diligent
Times Internet
Times Internet
Deel
Deel
Zapier
Zapier
Delhivery
Delhivery
SafetyCulture
SafetyCulture
Demandbase
Demandbase
PingCAP
PingCAP
Quizizz
Quizizz
Apryse
Apryse
Improvado
Improvado
Taggbox
Taggbox
Matrixport
Matrixport
Glasswall
Glasswall
ContractSafe
ContractSafe
Deel
Deel
Zapier
Zapier
Delhivery
Delhivery
SafetyCulture
SafetyCulture
Demandbase
Demandbase
PingCAP
PingCAP
Quizizz
Quizizz
Apryse
Apryse
Improvado
Improvado
Taggbox
Taggbox
Matrixport
Matrixport
Glasswall
Glasswall
ContractSafe
ContractSafe
The problem

Static scenes make viewers work too hard

A screen, a product update, or a number on its own does not tell viewers where to look. Someone has to decide what appears, when it appears, and how the scene moves on.

i.

Product details get missed

A viewer may not notice the button, setting, or metric the narration is describing.

ii.

Key steps lose their order

A sequence of actions is harder to follow when labels, zooms, and transitions do not establish what changed.

iii.

Manual animation needs specialist time

After Effects work is hard to justify for every support clip, launch update, or demo.

Motion Graphics builds that emphasis into the video while the script, scenes, and brand stay in the same project.

The solution

Make the important part visible

ngram uses the scene plan and brand kit to add animated text, lower-thirds, callout boxes, smart zooms, and transitions where they help the message land.

Completed Studio generated-video scene with a graphic treatment.
Completed Studio generated-video scene with a graphic treatment.

Each scene can make the next idea or UI detail easier to see.

i

Branded overlays

Use text overlays, lower-thirds, and animated graphics that draw from the selected brand kit's visual direction.

ii

Product callouts

Use labels, highlights, and nearby callout boxes to explain a product detail. On screen recordings, click emphasis and step labels can mark the action.

iii

Scene-level revisions

Ask for a new treatment for one scene, then regenerate that scene without replacing the rest of the video.

What makes Motion Graphics different

Motion is generated from the scene job

The motion treatment sits in the same project as the script, scene plan, product visuals, and brand kit, so the next revision has the context it needs.

Callouts

Point at product details

Labels, highlights, and callout boxes help viewers find the product detail under discussion. Screen recordings can also use click emphasis and step labels.

Text

Animate key lines

Scene titles, lower-thirds, and animated text can follow the selected brand kit's visual direction.

Camera

Use smart zooms

Push-ins, pans, and zooms keep still scenes and long takes easier to follow.

Revisions

Change the scene that changed

Use chat or visual controls to adjust one scene's treatment, then regenerate that scene without replacing the full video.

How it works

Generate, preview, revise, and render motion graphics

The motion treatment stays connected to the scene plan, so a revision can target the part of the video that changed.

Verified Studio workspace for a finished launch project, with motion-graphics scene cards, current agent work log, and the rendered preview visible together.
Verified Studio workspace for a finished launch project, with motion-graphics scene cards, current agent work log, and the rendered preview visible together.
Set up

Choose AI Motion Graphics

Start a project from a prompt or source material, then select AI Motion Graphics in the video-type picker when that treatment fits the message.

Generate

Generate the scene treatment

ngram plans the script and storyboard, then adds animated text, callouts, zooms, and transitions to the scenes that need emphasis.

Review

Preview and revise the detail

Review the video in ngram, use chat or visual controls to request a different treatment, and regenerate the affected scene when needed.

Render

Render the finished video

Keep editing the script, visuals, captions, and audio in the same project, then download the finished video as an MP4.

Where to use Motion Graphics

Where motion graphics fit in the real work

Use Motion Graphics when the viewer needs help following a product story, a workflow, or the handoff from one idea to the next.

primary

Product Launch Video Maker

Turn the feature PRD, the screenshots, or a rough screen recording into a launch-ready video. A product launch video maker built for SaaS hands you back motion graphics, captions, brand polish, and a reviewed edit for each channel you need, without an agency invoice or a missed release window.

View use case
primary

Feature Announcement Video

Paste your release notes, the PRD, or the product URL. Get back a polished feature announcement video with motion graphics, captions, and your brand kit — ready to ship the same sprint the feature does.

View use case
primary

Explainer Video

Paste your landing page URL, a product doc, or a rough script and get a polished explainer video back inside 30 minutes. An explainer video maker built for SaaS — no animation skills, no agency brief, no six-week production cycle.

View use case
marketing

Marketing Ad Creative

A marketing ad creative pipeline built for brand and demand-gen teams who need every campaign launched with a full library of variants, not a single hero cut. Drop in a product clip or a campaign brief. Get back twenty captioned, on-brand video ads ready for every paid placement.

View use case
primary

Startup Explainer Video

Drop in your pitch deck, product URL, or a rough screen recording. A startup explainer video maker built for pre-seed and Series A teams hands you back a 60-second story with the right narrative arc, brand polish, and motion graphics — without the agency invoice.

View use case
primary

Training Video

Turn your SOPs, screen recordings, and process docs into a corporate training video in under thirty minutes. Smart zooms on every click, step labels on every menu, captions burned in, branded intro applied — ramp new hires faster without booking a video team.

View use case
Comparison

Motion Graphics compared with the usual workflow

Motion Graphics stays in the ngram project with the script, storyboard, brand kit, and editor. This uses workflow categories rather than unverified competitor claims.

CapabilityngramManual workflowTemplate editorPoint tool
Motion source Planned from the project context× Built by a motion designer~ Template animation presets~ Single-purpose effect
Product emphasis Callouts, labels, smart zooms× Manual keyframes~ Manual layout edits~ Limited to tool scope
Brand fit Uses brand kit direction× Requires style handoff~ Template-dependent~ Manual setup
Revision path Revise one scene in chat or controls× Reopen animation files~ Edit template elements~ Export and re-import
Pair with other features

Keep motion connected to the rest of the video

Motion Graphics works best alongside the features that establish the brand, generate the visual material, make a script editable, or let you finish the scene directly.

Most paired

Brand Kit

Use the selected brand kit's colors, fonts, motion style, and approved language as the direction for each motion-graphics scene.

Visual source

AI Visuals

Generate or refine the scene imagery first, then use Motion Graphics to give the resulting video a clearer visual rhythm.

Scene plan

Script Generation

Start with a script and storyboard that establish the sequence of ideas, then use motion to make each transition easier to follow.

Product walkthrough

Screencast Editing

Turn a raw product recording into a clearer walkthrough with cursor smoothing, click emphasis, step labels, and transitions in the screencast workflow.

Final pass

Video Editing

Open the timeline, canvas, script editor, or chat when the motion scene needs a broader edit to the video's visuals, narration, or audio.

Plug into your stack

Connect ngram to the tools your team already uses

Use live integrations to start a motion-graphics project from an existing workflow or publish the finished video to a supported channel.

Use the integration that matches where the source work starts or where the finished video needs to go.

Explore integrations
FAQ

Questions about motion graphics

It adds branded text overlays, lower-thirds, callout boxes, animated graphics, smart zooms, and transitions to the scenes that need emphasis.

Still curious?

Create your next video with Motion Graphics

Keep the script, scene plan, brand kit, and motion treatment together while you make the video easier to follow.

Plan, revise, and render in the same project.