A workflow for the videos you make again

Start with the job you need to finish. Get the source requirements, a reusable brief, an example video and the steps to review and share your result.

When a question recurs

Answer a buyer’s question with a clear sales video

Explain a buying question with a direct answer, supporting evidence and the conditions that matter. Make a video your team can reuse when the same question comes up again.

Approved product evidenceBuyer answer video

Ways to run: In ngram

Each distinct buyer question or updated approved answer

Answer one buyer concern with a source-backed video in Claude

Give Claude the buyer question and approved product evidence. Review ngram’s answer and visuals, then create a focused video with one practical next step.

One buyer question and current approved product evidenceA concise answer video grounded in the approved source

Ways to run: Claude

Each onboarding path or product change

Create a customer onboarding walkthrough in Claude

Give Claude your setup guide and current product screens. Review ngram’s plan, then create a walkthrough that helps a new customer finish one useful task.

A verified setup guide and real product screensA first-workflow video with clear next steps

Ways to run: Claude

Each pitch revision, launch or new audience

Create a founder pitch video from a deck in Claude

Attach your deck in Claude and name the audience you want to reach. Review ngram’s product story and scene plan, then create a pitch people can watch before the next conversation.

A product deck, supporting visuals and a defined audienceA concise pitch video grounded in the supplied company material

Ways to run: Claude

Each new lesson resource or classroom introduction

Create a lesson-preview teaser in Claude

Give Claude the learning goal, key vocabulary and a question to leave open. Review ngram’s scene plan, then create a short preview that invites viewers into the lesson.

A lesson objective, vocabulary, preview example and resource titleA short educational teaser with an open question and resource title

Ways to run: Claude

Each product listing or approved update

Create a product-page video from approved assets in Claude

Give Claude your product facts and real photos. Review ngram’s plan, then create a short listing video that keeps the product’s appearance and attributes accurate.

Current product facts and approved photosA source-faithful product-page video

Ways to run: Claude

Each new listing or property campaign update

Create a property listing video in Claude

Give Claude the property brief and photos you want to show. Review ngram’s narration and scene plan, then turn the selected features into a video for your listing campaign.

A property brief, selected photos and a clear viewing actionA property video built around the supplied details and visuals

Ways to run: Claude

Each researched account or relevant public update

Create a prospect-specific introduction in Claude

Give Claude a verified public account update, relevant product proof and one proposed next step. Review ngram’s plan, then create a short introduction you can check before sending to the prospect.

Verified public account news, approved product proof and one next stepA concise prospect-specific introduction ready for review

Ways to run: Claude

Each buyer role, product workflow or interface update

Create a role-specific SaaS demo in Claude

Give Claude the buyer’s task, current interface screenshots and approved narration. Review ngram’s plan, then create a product demonstration that shows the workflow this role needs to understand.

Genuine interface screenshots, a verified product path and approved narrationA focused SaaS demonstration using the supplied interface material

Ways to run: Claude

Onboarding and refresher training

Create a security awareness training video from your script

Explain one security habit with an approved script, clear labels and a practical example. Make a short training video for onboarding or a recurring awareness reminder.

Approved security scriptSecurity training video

Ways to run: In ngram

Each recurring product question or revised answer

Create a two-speaker product Q&A in Claude

Give Claude the questions, approved answers and speaking roles. Review ngram’s Conversation plan, then create an exchange with distinct presenters and voices.

Approved questions and answers, speaker roles and supporting product factsA two-speaker product explanation in Conversation style

Ways to run: Claude

For each proposal revision

Create a video proposal walkthrough from your document

Walk a buyer through a proposal’s objective, scope, timing and commercial terms. Pair the video with the written proposal so they can understand the offer and refer to the original figures.

Approved proposal documentProposal walkthrough video

Ways to run: In ngram

Each approved campaign, recipient segment or newsletter edition

Create an email-campaign video and linked thumbnail in Claude

Give Claude the campaign brief, recipient audience and next action. Review ngram’s video, then pair a public thumbnail with a ready viewing link for your email.

Approved campaign copy, audience details, imagery and a destinationA campaign video and linked thumbnail ready for an email preview

Ways to run: Claude

Each reporting period

Create an investor update video from your metrics in Claude

Give Claude your dated metrics, milestones and current challenge. Check the figures in ngram’s plan, then deliver the finished investor briefing with your written update.

Approved metrics, milestones and investor asksA narrated investor briefing

Ways to run: Claude

Each onboarding cycle or security-awareness refresher

Create security-awareness training from a script in Claude

Give Claude the script your team has reviewed and the concept you want to illustrate. Check ngram’s scene plan, then create a training video that keeps the wording intact.

A reviewed training script and visual analogyA narrated security lesson with the exact supplied script

Ways to run: Claude

Each recurring onboarding question or approved process update

Explain a fintech onboarding step in Claude

Give Claude the approved customer instructions for one onboarding step. Review ngram’s explanation, then create a video that tells customers what to prepare and what to do next.

Approved onboarding instructions and demonstration assetsA focused customer instruction video

Ways to run: Claude

Each audience, positioning update or new product explanation

Explain a software product from its positioning brief in Claude

Give Claude the audience, approved positioning and supported product facts. Review ngram’s plan, then create a concise explanation of how the product’s main concepts fit together.

An approved positioning brief and current product sourcesA source-backed software explanation with clear labeled visuals

Ways to run: Claude

Each approved policy change

Explain an employee policy change in Claude

Give Claude the policy memo, including its effective date and required employee action. Review ngram’s plan and share the finished video alongside the written policy.

An approved policy change and effective dateA narrated employee explainer

Ways to run: Claude

Each reviewed roadmap update

Explain roadmap priorities with Claude

Give Claude your roadmap and the feedback you need from stakeholders. Review ngram’s plan to keep available features, work in progress and tentative ideas distinct, then create the update.

Current priorities, availability and dependenciesA narrated roadmap briefing

Ways to run: Claude

Each planning cycle

Make a roadmap update video from your current priorities

Explain what is underway, what comes next and what is still an idea. Turn the current roadmap into a video stakeholders can revisit without turning tentative dates into commitments.

Approved roadmapRoadmap update video

Ways to run: In ngram

After each relevant demo

Make a sales demo follow-up video from meeting notes

Give a buyer a focused recap of the workflow discussed in a demo. Use meeting notes and approved product material to explain their goal, answer the open question and propose the next step.

Demo notes and product sourcesDemo follow-up video

Ways to run: In ngram

Each article-led campaign

Turn a blog post into a campaign video in Claude

Give Claude a published article and the ideas your campaign should cover. Review a short video plan, create it with ngram and lead viewers back to the full post.

A published article and selected takeawaysA short video linked to the full article

Ways to run: Claude

Each article or refresh

Turn a blog post into a video for your next campaign

Reuse the useful ideas in a published article as a short video. Choose the takeaway, adapt the format to your channel and send viewers back to the full post for the detail.

Published blog postShort explainer video

Ways to run: In ngram

Each brand campaign, audience or refreshed visual brief

Turn a brand brief into a source-backed story video in Claude

Give Claude the brand point of view, approved narration and permitted imagery. Review ngram’s plan, then create a short story that keeps the visual treatment faithful to those sources.

An approved brand brief and permitted source imageryA concise brand story with faithful source visuals

Ways to run: Claude

Each client campaign, approved message or creative variant

Turn a client ad brief into a video in Claude

Give Claude one client’s approved message, visual assets and campaign placement. Review ngram’s scene plan, then create an ad your team can check and send for client review.

Client facts, permitted brand assets, approved narration and one placement briefA client-specific video ad ready for review and export

Ways to run: Claude

Each buyer-specific comparison

Turn a competitive battlecard into a sales video in Claude

Give Claude a dated comparison and the buyer’s actual requirements. Review a fair, source-backed video plan, then create an explanation of the next step with ngram.

A dated battlecard and buyer requirementsA focused comparison video with cited sources

Ways to run: Claude

Each course module or lesson revision

Turn a course outline into a lesson video in Claude

Give Claude one module’s objective, worked example and practice task. Review ngram’s teaching sequence, then create a lesson learners can follow and apply.

One module outline, supporting material and a worked exampleA complete lesson with an actionable practice task

Ways to run: Claude

Each reusable support answer

Turn a documented fix into a support video in Claude

Give Claude your help article and the question customers keep asking. Review ngram’s plan, check the troubleshooting steps and add the finished video to your support answer.

A documented symptom, checks and resolutionA reusable troubleshooting video

Ways to run: Claude

Each approved proposal

Turn a sales proposal into a buyer walkthrough in Claude

Give Claude the approved scope and terms. Create a narrated walkthrough with ngram, check the plan against the document and share the finished explanation with your buyer.

An approved proposal and its commercial termsA narrated buyer walkthrough

Ways to run: Claude

When a recurring issue appears

Turn a support answer into a troubleshooting video

Answer a recurring support question with a video that shows the symptom, checks and documented fix. Give customers an expected result and a useful next step if the issue remains.

Current support documentationTroubleshooting answer video

Ways to run: In ngram

After each session

Turn a webinar into a takeaway video people can revisit

Help attendees revisit a session and give others a reason to watch the recording. Build a short recap from the actual transcript, with the speaker’s examples and a clear next step.

Webinar recording or transcriptWebinar recap video

Ways to run: In ngram

Each prospect pitch or revised creative direction

Turn an agency pitch deck into a prospect video in Claude

Give Claude the prospect’s communication task, your pitch deck and approved work samples. Review ngram’s plan, then create a short introduction that helps the prospect assess the proposed approach.

An agency pitch deck, the prospect’s task and approved creative work samplesA concise prospect-facing introduction to the proposed approach

Ways to run: Claude

Each approved organizational announcement or internal initiative

Turn an approved company announcement into a video in Claude

Give Claude the approved news, intended staff audience and employee action. Review ngram’s plan, then create a concise announcement people can understand and act on.

Approved company news, audience details and employee actionsAn internal announcement video with a clear next step

Ways to run: Claude

Each recurring patient question or approved guide update

Turn an approved patient guide into a video in Claude

Give Claude the patient guide and the lesson you want to explain. Review ngram’s narration and illustrations, then create a short video patients can watch alongside the full guidance.

Approved patient information and a defined educational lessonA short, source-based patient education video

Ways to run: Claude

Each approved client story

Turn approved client results into a case-study video in Claude

Give Claude the customer story, approved quotation and reported results. Review ngram’s narration and scene plan, then create a video that leads prospects to the full story.

A consented customer story and attributed resultsA source-backed case-study video

Ways to run: Claude

Each buyer demonstration or evaluation follow-up

Turn demo notes into a buyer follow-up video in Claude

Give Claude the buyer’s priorities, demonstrated screens and open questions. Review ngram’s plan, then create a concise recap that keeps the product facts and proposed next step clear.

Reviewed demo notes, genuine demonstrated screens and outstanding questionsA buyer-specific recap with a clear evaluation step

Ways to run: Claude

Each new lesson

Turn lesson notes into a concept explainer in Claude

Give Claude your teaching notes, learner level and worked example. Create a narrated lesson with ngram, review the visual explanation and reuse the request for the next concept.

Teacher-reviewed notes and a worked exampleA narrated concept lesson

Ways to run: Claude

Each product release

Turn release notes into a customer update video in Claude

Give Claude the shipped changes. Use ngram to create a narrated update, review its plan and bring the finished video back to the conversation.

Release notes and real product screenshotsA narrated customer update

Ways to run: Claude

Every release

Turn release notes into a product update video

Give customers a short explanation of what shipped, who it helps and where to find it. Use your release notes to make a repeatable video update, then check the result against the shipped product.

Published release notesRelease roundup video

Ways to run: In ngram

Each research synthesis or product design review

Turn research findings into a stakeholder video in Claude

Give Claude the findings, source attribution and decision your team is considering. Review ngram’s plan, then create a visual briefing that connects the evidence with the next research task.

Reviewed findings, attributed quotes and a proposed next stepA narrated stakeholder briefing with source credits and a clear next test

Ways to run: Claude

Weekly or monthly

Turn weekly team notes into a team update video

Give teammates an update they can watch on their own schedule. Turn reporting notes into a short video covering completed work, work in progress and the decisions that need a response.

Team notes and status reportsTeam update video

Ways to run: In ngram

Each recurring service promotion or updated offer

Turn your service-page copy into a promotion in Claude

Give Claude the services, audience and booking action from your page. Review ngram’s plan, then create a short promotion around the details customers need to choose their next step.

Service-page copy, approved service details and a booking actionA short service promotion for a social feed or service page

Ways to run: Claude