ClaudeEach buyer-specific comparison

Turn a competitive battlecard into a sales video in Claude

Give Claude a dated comparison and the buyer’s actual requirements. Review a fair, source-backed video plan, then create an explanation of the next step with ngram.

See what you can make

A buyer-specific comparison created through Claude from current Loom and ngram sources. The video explains a screen-recording path and a source-led video path, then proposes an evaluation for the stated buyer.

Prompt

Use the connected ngram tools to prepare a buyer-specific comparison video from this reviewed battlecard. The audience is a SaaS product-marketing team choosing a workflow for recurring customer updates. Reviewed source brief, November 2, 2026. - The buyer already has an approved written release brief. They want a narrated customer explainer with a plan they can review before production. - Loom’s official site describes recording a screen and camera, editing recordings and sharing or embedding the resulting video. Source https://www.loom.com/ - ngram’s current getting-started guide describes supplying a brief and sources, choosing settings, reviewing a plan when the selected model prepares one, and then previewing and revising the video. ngram-flash starts production directly. Source https://help.ngram.com/en/articles/4759144-create-your-first-video - For this buyer’s source-led explanation, the proposed next step is to try one approved release brief in ngram with plan review enabled. - A screen-and-camera recording remains a useful approach when the communication depends on showing a live interaction. Present Loom’s recording path fairly alongside the source-led ngram path. - This is a comparison of the two selected workflows for the stated buyer. Limit product claims to these facts. Exclude pricing, rankings, benchmarks and claims that either product lacks capabilities outside this brief. Create a 45-second, 16:9 Editorial video with English narration under 100 words. Show the buyer’s starting material, then two clearly labeled workflow cards. The Loom card should show screen and camera recording followed by editing and link sharing. The ngram card should show an approved brief and sources, plan review with a suitable model, then preview and revision. Close with the exact action “Try one approved release brief with plan review.” Include a small readable source line for each product. Use diagrams and text labels. Keep the explanation grounded in the buyer’s stated goal. Show selected settings and the total estimate before creation. After I confirm, stop for plan review and bring back the complete narration and scene plan. Wait for approval before production. Continue the same video when I request progress. Do not create scheduled tasks or messages. Return its preview, ngram project link and MP4 export when ready. If the ngram connector is not connected, read https://www.ngram.com/markdown/docs/connect-ngram-to-claude.md?view=1 and help me connect ngram to Claude. Wait for me to complete sign-in and approve access, then resume this workflow.

Read the video transcript

You already have an approved release brief. The goal: a narrated customer explainer, with a plan to review before production. Loom’s path is record-led: record your screen and camera, edit, then share a link or embed. It’s a useful approach when an update depends on showing a live interaction. ngram’s path is source-led: supply the brief and sources, review a plan when the selected model prepares one, then preview and revise. For this explainer, ngram keeps your brief as the starting point and adds a reviewable plan before production. Try one approved release brief with plan review.

How it works

One source. A repeatable workflow.

04 steps · Claude

Start with

A dated battlecard and buyer requirements

ngram logo

Create in

Claude

Make

A focused comparison video with cited sources

  1. Supply the buyer’s actual requirements

    Open a Claude conversation with ngram enabled. Paste the workflow prompt, dated comparison and primary sources. Explain what the buyer needs to decide and which product paths are relevant.

  2. Review each claim before production

    Confirm the selected settings with plan review. Compare the narration, source lines and diagram labels with the battlecard. Keep model or plan qualifications attached to the claim they explain.

  3. Check the finished comparison

    Ask Claude for progress on the existing video. Play the preview and check that the two workflows are represented fairly, source lines remain readable and the proposed evaluation follows the buyer’s requirements.

  4. Send the video with its evidence

    Choose a suitable viewing link or available MP4 export. Include the dated battlecard or public sources with the buyer handoff and state the agreed next action.

Watch the workflow

Create a buyer-specific comparison in Claude

Follow the dated buyer brief, settings confirmation and review of both product paths, then watch the complete comparison video. Waiting time is removed.

Read the walkthrough transcript

The reviewed buyer requirements and current primary sources are supplied to Claude. The Editorial settings are confirmed with plan review. Both workflow cards, source labels, model qualification and buyer-specific next step are checked before production is approved. Claude returns the MP4 and ngram project. The complete 45-second comparison plays with this narration. You already have an approved release brief. The goal: a narrated customer explainer, with a plan to review before production. Loom’s path is record-led: record your screen and camera, edit, then share a link or embed. It’s a useful approach when an update depends on showing a live interaction. ngram’s path is source-led: supply the brief and sources, review a plan when the selected model prepares one, then preview and revise. For this explainer, ngram keeps your brief as the starting point and adds a reviewable plan before production. Try one approved release brief with plan review.

Your starting point

Start with the prompt.

Work through the buyer’s comparison in Claude, then check the narration and diagrams against the dated battlecard before production.

Open Claude ↗

Connect ngram to Claude

Review. Then deliver.

Claude returns the finished comparison and ngram project. Check every product claim and the proposed next step before delivery.

While your video is being made

Ask Claude for the existing video’s status and answer any pending question or plan review.

Share a link

Choose visibility for the intended buyer or reviewers and share the dated sources with the video.

Download the video

Ask Claude to prepare an MP4 and choose an export option available to your ngram account. Download in the ngram project requires an eligible paid plan. Check the saved file before sending it.

If the workflow needs attention

Ask Claude to inspect the existing video’s reported issue. Preserve its ID and project link while correcting or retrying the affected step.

A claim exceeds the evidence
Quote the current primary source and its qualification. Ask Claude to replace the unsupported narration and visual label in the same video.
The recommendation ignores the buyer’s requirements
Restate the buyer’s starting material, desired outcome and constraints. Revise the recommendation and evaluation action together.
The comparison is out of date
Supply a newly reviewed battlecard with its date and sources. Recheck every affected claim before sharing the revised video.

Keep the workflow. Change the story.

  1. 01

    Adapt for the next buyer

    Replace the buyer requirements and select the claims that answer that decision. Review the resulting recommendation before approving production.

  2. 02

    Refresh the evidence

    Recheck the primary product sources when the battlecard changes. Revise existing videos that still circulate with affected claims.

Turn your next source into a video.