Create an email-campaign video and linked thumbnail in Claude
Give Claude the campaign brief, recipient audience and next action. Review ngram’s video, then pair a public thumbnail with a ready viewing link for your email.
See what you can make
A Product spotlight video created through Claude from a campaign brief and genuine ngram product imagery. Its closing action invites readers to prepare their first video brief.
Prompt
Use the connected ngram tools to create an email-campaign video for ngram. The audience is marketing teams preparing their first source-backed product video. The campaign invites readers to choose one approved brief and review the resulting video plan. Approved campaign copy: Turn one approved product brief into a clear video. Supply the source material, review the plan, and refine the result in ngram. The next step is to prepare one brief for a first video. Destination: https://www.ngram.com/docs/creating-your-first-video. Include no discount, deadline, customer result or unsupported product promise. Use this genuine ngram product frame as the supplied image and the email thumbnail source: https://www.ngram.com/media/workflows/claude-role-specific-saas-demo-video/poster.jpg. Keep the product frame unchanged inside a separate panel and place added labels outside it. Use this narration: “Have one product story ready to explain? Start with an approved brief and the source material behind it. In ngram, review the video plan, then create and refine the result. Choose one focused message for your first video. Open the getting-started guide and prepare the brief your team wants to tell.” Create a 30-second, 16:9 Product spotlight video with clear English narration, a warm tone and quiet background music. Introduce “One approved brief”, show the supplied product frame, then close with “Prepare your first video brief” and “ngram.com/docs/creating-your-first-video”. Hold the complete closing action for at least five seconds after narration. Show selected settings and the total estimate before creation. After I confirm, create the plan and return the narration and complete scene sequence for review. Wait for approval before production. Continue the same video when I ask for progress. Leave scheduled tasks off. Return the preview, ngram project and available MP4 export when ready. After the video is reviewed, prepare an Unlisted viewing link using the option available to this account. Wait until the link is ready. Then provide a small copyable email HTML snippet that wraps the supplied public thumbnail image in a link to that ready viewing destination, with alt text “Watch the product-brief video” and a plain text “Watch the video” link beneath it. Keep the thumbnail at 600px maximum width with responsive sizing. Open the thumbnail in a browser preview so I can verify the viewing destination. Do not send an email or schedule a message. If the ngram connector is not connected, read https://www.ngram.com/markdown/docs/connect-ngram-to-claude.md?view=1 and help me connect ngram to Claude. Wait for me to complete sign-in and approve access, then resume this workflow.
Selected style
Product spotlight
Read the video transcript
Have one product story ready to explain? Start with an approved brief and the source material behind it. In ngram, review the video plan, then create and refine the result. Choose one focused message for your first video. Open the getting-started guide and prepare the brief your team wants to tell.
How it works
One source. A repeatable workflow.
Start with
Approved campaign copy, audience details, imagery and a destination
Create in
Claude
Make
A campaign video and linked thumbnail ready for an email preview
Supply the campaign brief
Open Claude with ngram enabled. Provide the recipient, approved message, imagery and next-action destination.
Review and create the video
Confirm the settings and estimate with plan review. Check the script, visuals and destination, then approve production and watch the complete result.
Prepare the viewing link and thumbnail
Ask Claude for the intended sharing visibility and wait for the viewing link to be ready. Pair it with the permitted public thumbnail image in a copyable email HTML snippet.
Test the email-to-video handoff
Insert the snippet in your email builder or add the image and link through its controls. Open the thumbnail and text link in a preview, check the video’s access and next action, then follow your campaign’s send-review process.
Watch the workflow
Create a campaign video and linked email thumbnail
Follow the campaign brief, scene review and production approval in Claude. Preview the generated thumbnail HTML in a browser, open its hosted video destination, then watch the complete campaign video.
Read the walkthrough transcript
The request supplies the campaign message, narration and public thumbnail image. The reviewed plan keeps the product image in its own panel with supporting labels beside it. Production is approved, and Claude returns an Unlisted viewing link and email HTML. A browser preview shows the linked thumbnail and text link. The hosted destination opens the reviewed video. The complete campaign video follows with this narration. Have one product story ready to explain? Start with an approved brief and the source material behind it. In ngram, review the video plan, then create and refine the result. Choose one focused message for your first video. Open the getting-started guide and prepare the brief your team wants to tell.
Your starting point
Start with the prompt.
Prepare the campaign in Claude, review ngram’s video, then build and test a linked thumbnail for your email.
Review. Then deliver.
The reviewed video opens from the email thumbnail and text link, with the intended visibility and campaign action.
While your video is being made
Ask Claude for the existing video or share-preparation status. Wait until the viewing link is ready before using it in the email.
Use it where you work
Insert the linked thumbnail in your email builder. The image opens the hosted video in a browser. Test the image and text links in the builder’s preview before campaign approval.
Share a link
Choose the intended audience and sharing visibility. Verify the ready viewing link in the access context your recipients will use.
Download the video
Ask Claude for an MP4 using an option available to the account. Download in the ngram project requires an eligible paid plan. Review the file before using it on a separate campaign landing page.
If the workflow needs attention
Ask Claude to inspect the existing video or sharing attempt. Keep the same video ID while resolving the reported issue.
- The email image does not load
- Check that its HTTPS URL opens publicly without a login. Use your email builder’s image library if its policies require hosted copies, then recheck the preview.
- The thumbnail opens the wrong destination
- Replace its link and the text link with the ready viewing URL for the reviewed video. Test both links again.
- The viewing link is still being prepared or recipients cannot open it
- Ask Claude for the existing share status and confirm the intended visibility available to the account. Test access before sending the campaign.
Keep the workflow. Change the story.
- 01
Create the next campaign edition
Replace the approved copy, audience and destination. Review the video and update both email links together.
- 02
Adapt for a different recipient segment
Change the assumed knowledge and next action, then review the complete email-to-video path for that audience.
Examples
Explore campaign video formats
Choose the structure that fits the recipient and message.
Product demonstrations
Show the product task that supports the campaign message.
See the exampleMarketing explanations
Explain one focused idea before asking the recipient to act.
See the exampleCampaign creative
Compare concise ways to introduce the approved message.
See the exampleBrand stories
Use a brand-led narrative when the campaign calls for it.
See the exampleSoftware explanations
Clarify a product concept for a prospective user.
See the exampleExplainer examples
Compare pacing and structure for an unfamiliar topic.
See the exampleTemplates
Start with the campaign story
Choose a reusable video brief for the recipient’s next step.
Marketing product demo
Introduce the relevant product task with genuine source material.
Use this templateCampaign launch
Explain the approved launch message and destination.
Use this templateCampaign explainer
Create a concise explanation of one idea.
Use this templateSoftware introduction
Explain the product to a new recipient.
Use this templateProduct launch
Build a separate launch story from the reviewed release brief.
Use this templateShort campaign creative
Prepare a compact visual message from approved copy.
Use this templateFeatures
Prepare the video and viewing destination
Review the message and access before inserting the link.
Video hosting
Prepare an available viewing link for the intended audience.
Explore featureVideo player
Present the video at its browser viewing destination.
Explore featureCaptions and subtitles
Keep the campaign message readable with sound muted.
Explore featureBrand Kit
Use the approved brand identity when the campaign needs it.
Explore featureVideo editing
Refine the message or closing action after review.
Explore featureAI voiceover
Check the campaign narration and product names.
Explore featureSolutions
Create for the team running the campaign
Match the source, message and next action to the recipients.
Growth marketers
Turn approved campaign copy into a focused video.
See the solutionProduct marketers
Explain the relevant capability and product task.
See the solutionSaaS companies
Introduce one product story to prospective users.
See the solutionCampaign partners
Work from a client’s reviewed brief and permitted assets.
See the solutionSmall businesses
Prepare a concise campaign for the intended audience.
See the solutionFounders
Introduce an approved product message in a newsletter.
See the solutionUse cases
Choose the email communication job
Keep the video focused on one message and action.
Email marketing video
Connect approved campaign copy with a hosted viewing destination.
Explore use caseEmail video
Give recipients a clickable thumbnail and viewing link.
Explore use caseNewsletter video
Explain one topic within a recurring newsletter edition.
Explore use caseCampaign landing page
Prepare a video for the page reached from the email.
Explore use caseLanding-page video
Explain the next step beside the destination’s supporting information.
Explore use caseContent repurposing
Adapt an approved source for another campaign format.
Explore use caseConverters
Bring the approved campaign source
Use the format containing the message and destination.
Email copy to video
Start with the reviewed campaign copy and action.
Start convertingNewsletter to video
Turn one newsletter topic into a focused explanation.
Start convertingCampaign brief to video
Paste the audience, message and destination.
Start convertingLanding page to video
Support the story with the approved campaign page.
Start convertingScript to video
Preserve narration approved by the campaign owner.
Start convertingCampaign imagery to video
Supply permitted imagery for the visual treatment.
Start convertingTools
Prepare the next campaign video
Choose the tool that fits the approved message.
Marketing video maker
Build a video around the recipient and next action.
Open toolPromotional video maker
Explain the approved offer or product message.
Open toolDemo video maker
Use genuine product material for a task-led campaign.
Open toolExplainer video maker
Clarify one concept before the recipient visits the destination.
Open toolVideo editor
Refine a scene or closing action after review.
Open toolScript generator
Draft the narration from approved campaign facts.
Open toolIntegrations
Create where the campaign is prepared
Choose a connection that fits the brief and review process.
Claude
Prepare the video and linked-thumbnail snippet in one conversation.
Explore integrationChatGPT
Use the approved campaign brief with the ngram connection.
Explore integrationMCP Server
Use ngram’s creation tools from another compatible assistant.
Explore integrationNotion
Start from campaign notes shared with the integration.
Explore integrationZapier
Map an approved campaign record into a configured creation flow.
Explore integrationn8n
Connect the reviewed campaign source with a configured workflow.
Explore integrationRelated workflows
Continue with the next campaign source
Choose another workflow when the brief or recipient changes.
Adapt a published article
Create a campaign story from a reviewed article.
Explore workflowExplain a product page
Use current product information as the source.
Explore workflowCreate client ad creative
Work from the client’s brief and permitted assets.
Explore workflowPromote a service
Explain the service and its approved next action.
Explore workflowTell the brand story
Use a brand brief and supplied imagery.
Explore workflowExplain software positioning
Introduce the product’s supported concepts and relationships.
Explore workflow