The reusable SaaS pitch video template
Drop in your product, your problem, and one proof point — get a structured pitch video in minutes. Built from the real briefs founders send ngram.
What this template is
A SaaS pitch video template is a reusable prompt plus scene structure that turns a product brief into a short, narrated pitch. It follows the arc investors and buyers already recognize — problem, solution, proof, call to action — so a founder or marketer only needs to name the product, the pain point, and one proof point, then generate. ngram handles script, visuals, pacing, and voiceover.
The template prompt
Copy it, replace the slots, and paste it into ngram — or hit "Use this template" to open the editor with it prefilled.
Create a [duration] pitch video for [product-name], a [product-category] that helps [audience] [core-benefit]. Open with the problem: [problem-statement]. Show how [product-name] solves it: [solution-description]. Close with proof: [traction-or-proof]. Tone: [tone]. End with the CTA: [cta-line]. Use [style] visuals. Voiceover language: [vo-language].
| Slot | What to put | Example |
|---|---|---|
| [duration] | Video length | 30 seconds |
| [product-name] | Your product name | Fieldr |
| [product-category] | What it is, in plain words | AI dispatch platform |
| [audience] | Who it's for | field-service operators |
| [core-benefit] | What they can do with it | cut job-routing time in half |
| [problem-statement] | The pain your opener describes | skilled technicians are hard to find, and bad routing wastes the ones you have |
| [solution-description] | How your product solves it | AI-powered job routing that matches technician skill to ticket in real time |
| [traction-or-proof] | One number or customer win | 40% fewer missed SLAs in first 90 days |
| [tone] | Voice + feel | confident, clear, founder-led |
| [cta-line] | Closing line | Book a demo at fieldr.io |
| [style] | Visual treatment | motion-graphics |
| [vo-language] | Narration language | English |
What the template builds
Four beats, 30 seconds — the shape that works for investors, customers, and events.
- 1
Problem hook
7sName the pain in plain language. No product yet. The viewer should feel the problem before the solution appears.
- 2
Solution reveal
10sIntroduce the product by name and show — not just tell — what it does. One clear mechanism, no feature list.
- 3
Proof beat
8sLand one number, one customer outcome, or one before/after that makes the solution credible.
- 4
CTA
5sCompany name, closing line, and next step. Confident finish — no hedging, no hard sell.
Make it yours
Duration
30 seconds for a tight social pitch, 60–90 for a demo day or investor meeting.
Narration
AI voiceover for polished delivery, captions-only for feed autoplay.
Style
Motion graphics for modern SaaS, minimalist for enterprise, cinematic for deep-tech.
Aspect ratio
Match the room — widescreen for a stage, vertical for social.
Common variations
90-second investor pitch
Add a market-size beat between the solution and proof slides for a VC-room send-ahead.
Extend to 90 seconds. Add a market-opportunity beat after the solution: [market-size]. Keep the proof and CTA.
15-second social teaser
Problem hook plus product name only — drives profile clicks before a launch.
Reduce to 15 seconds. Keep the problem hook and product name. End on a single teaser line; no proof beat.
Event-deck pitch
Designed to run while you present — no voiceover, large title cards, presenter-friendly pacing.
Remove voiceover. Use large on-screen text and slow scene transitions. Build for a presenter speaking over it.
Customer-facing pitch
Swap 'investors' framing for a buyer audience — ROI-first proof beat, softer CTA.
Reframe for a buyer audience. Replace investor language with buyer-outcome language. Proof beat: [roi-stat]. CTA: [demo-link].
How it works
Open the template
“Use this template” drops you into the editor with the prompt prefilled.
instant
Fill the slots
Replace the brackets with your product name, problem, solution, and one proof point. No script-writing needed.
2–3 min
Generate and tweak
ngram drafts the four scenes. Adjust timing, captions, or tone directly in the editor.
3–5 min
Related templates
Real pitches from this template
Prompts founders used and the patterns behind pitches that land.
Use cases this fits
The jobs founders and sales teams hire pitch videos for.
Who makes these
Teams that ship pitch videos with ngram.
Features behind this template
The ngram capabilities a pitch video leans on.
Plug pitch videos into your stack
Triggers, not logos — wire pitch creation into the tools you already use.
whenThe finished SaaS pitch video is ready for prospect outreach
thenVerify LinkedIn as the destination, then compose the SaaS pitch video post.
whenThe finished SaaS pitch video is ready for channel viewing
thenWrite and publish the YouTube post for the SaaS pitch video.
whenyou hit publish on a pitch
thennotify your team in Slack and log it to your CRM
whena webhook fires from your pipeline tool
thentrigger a pitch render in a self-hosted flow
whenyou find a prospect on LinkedIn
thenspin up a personalized pitch clip from the browser
Tools for pitch videos
Quick utilities for the pieces of a pitch.
Turn your source into a pitch
Drop in what you already have.
Frequently asked
Do I need assets — screenshots or recordings — to use this template?
What's the right length for an investor pitch video?
Can I pitch multiple products or use cases in one video?
What if I don't have traction or proof yet?
Can I use this for a B2B sales pitch instead of an investor pitch?
How do I change the visual style after generating?
Use the SaaS pitch video template now.
Copy the prompt, fill the slots, and ship your pitch in minutes.