Use the live site as the source for the product story, approved claims, and brand direction. Turn it into a complete video project, then build campaign, demo, and sales variants from the same context.
Use one public link that opens without signing in.
Video generation uses credits. Review your estimate in ngram. MP4 downloads require Basic or higher.
How credits workTrusted by teams at
How it works
No rebuilding the page in a slide tool, no copy-pasting headlines into a script field, no hunting stock clips that almost match the product. Your website is the brief.
ngram fetches the page with Firecrawl and Exa, optionally screenshots it with Screenshotone for visual reference, and reads the marketing copy with nav, footer, and cookie chrome stripped out.
The hero headline becomes the hook. Feature blocks become scene beats. Your value props and CTA keep the wording you already approved on the site, paced as hook, body, and close.
Every scene shows its line of script, its visual direction, and its runtime. Cut a section, rewrite the hook, or swap a visual, and each change flows back into the script in plain language.
Review the website video for its intended channel, including the crop and caption placement, then export one MP4 from Studio. Prepare and review another aspect ratio as a separate edit.
Output controls
Firecrawl and Exa parse the live page and Screenshotone captures the layout for reference. Nav, footer, cookie banners, and chat widgets are dropped so the script reads only the marketing copy that sells the product.
A long homepage carries more than a 60-second video needs. Drop the sections the cut can skip without retyping. Each scene maps back to the block it came from on the page, so trimming stays editorial.
Each scene gets a brand-matched image or short generated clip drawn from what the page actually says, not a stock match against your domain name. Useful when the page itself is text-heavy and thin on imagery.
Select the Brand Kit that matches the page to use its logo, colors, fonts and motion direction. Choose saved intro and outro slides for this video when you want a consistent opening and close.
Set the intended channel and aspect ratio for the website video, then review the crop, caption placement, and CTA before exporting one MP4. Prepare another channel version as a separate edit.
Auto-generated captions burned into the video and styled with your Brand Kit caption preset. Edit a word in the storyboard and only the affected scene re-renders.
Narrate the page in a default ngram voice, a cloned founder voice, or any ElevenLabs multilingual voice. The script stays the wording your site already earned.
ngram uses the fetched page and any pasted copy only to build your video. You own the render, the captions, and the editable source script.
The public site tells visitors what the product does. To show them how it works, open Studio and ask a browsing director to capture one task inside the app.
The rest of ngram
The agent reads the fetched website and rewrites it as a hook-body-CTA script. The hero headline anchors the opening line; feature sections anchor the scene-by-scene narration.
Learn morePer-scene branded imagery generated from the page's meaning. Useful when a product page is mostly copy and you don't want to scroll-capture the live site to fill the frame.
Learn moreApply the same logo, fonts, colors, and outro CTA the site already uses, so the website-to-video render matches the page the visitor came from instead of looking like a separate asset.
Learn moreAuto-burned captions styled to your Brand Kit. The LinkedIn and X viewers who scroll on mute still read every value prop the page makes.
Learn moreNarrate your homepage or landing page in an ElevenLabs voice or your own cloned voice. Read the page word for word, or have the agent tighten it to under 90 seconds.
Learn moreDownload the website video from Studio as one MP4 first. If the next system needs MOV, WebM, or MKV, send that file through Video Converter in a separate one-file, one-output job.
Learn moreUse cases
Embed a 60-second video version of the landing page on the page itself. Skim-readers get the pitch in motion; scroll-readers still get the copy underneath.
See use caseTake the page that already converts in organic and turn its pitch into LinkedIn ads and Meta Reels. Prepare and review each channel edit separately before exporting one MP4.
See use caseYour product page already lists the value props in priority order. ngram reads that order and renders a 60 to 90 second product overview video off the same page.
See use caseThe launch landing page is already the launch script. Paste the URL and ngram ships the announcement video that matches the page the campaign points at.
See use caseFounders and PMMs get the reach LinkedIn gives native video without rewriting the page or briefing an editor. Paste the website URL, review the cut, ship the post.
See use caseA feature or solution page on your site carries the problem, the mechanism, and the payoff in sequence. ngram lifts that structure into a branded explainer.
See use casePick the three pages driving the most organic traffic this quarter. Convert each into 9:16 social clips for paid and organic distribution off the pages you already maintain.
See use caseEach campaign ships a landing page; few ship a matching video. Convert the page itself so the ad, the page, and the video all make the same argument.
See use caseOther converters
Website to video rides ngram's same script-and-storyboard pipeline. Same Brand Kit, same review step, different starting source.
The generalist of the two. Use it when the link is any single page (a doc, a case study, a release note) rather than a marketing page on your own website.
Open converterSame engine, narrower input. Reach for it when the page is specifically a blog post (WordPress, Ghost, Substack, Medium) and you want copy tuned to long-form editorial.
Open converterSite not live yet? Paste the draft homepage or landing copy straight in, and the same scene planner that reads a fetched website reads pasted text the same way.
Open converterTools that pair with this converter
Editing the video further
Take the website cut past the first draft
Re-cut the website-derived video, drop a scene, or swap a visual. The output of website-to-video opens straight in the timeline editor for frame-level control.
Open toolPull a 20-second teaser from the full site video for a paid ad or a LinkedIn hook. Trim by transcript, not by dragging a timeline.
Open toolTurn on captions when you want them in the video; this tool exports a separate .srt for the on-page video player and YouTube indexing.
Open toolLocalize the site video into Spanish, French, German, or any supported language for regional landing pages, lip sync optional.
Open toolGenerating from scratch
If the page doesn't exist yet
No page to convert yet? Brief the agent in a prompt and jump straight to the storyboard. Same Brand Kit, same scene planner.
Open toolDraft the script before the page is final, then convert it to video. Handy when the website copy is still in review.
Open toolHave a talking-head avatar present the page instead of voiceover over visuals. Same website, a presenter-led take.
Open toolClean narration of the page over scene visuals, no avatar, just a read-through with branded graphics behind it.
Open toolPolishing the source first
Tighten the page before you convert it
Page behind a staging password or not published yet? Paste the copy directly and the same scene planner does the work.
Open toolHomepage running long? Generate a tighter script first, then feed it into website-to-video for a punchier cut.
Open toolGenerate a hero image as a separate Image Lab task, then reuse that approved visual on the page and as the video thumbnail.
Open toolAfter render, compress the site video under LinkedIn's or X's upload size limit without a visible quality drop.
Open toolBuilt for teams
Convert the landing page that already converts in organic into a paid social ad. The page proved the argument; the video carries it to feed placements. Prepare and review each channel edit separately before exporting one MP4.
See workflowsProduct and launch pages become product and launch videos. The same page ships the site embed, the LinkedIn post, and the YouTube walkthrough.
See workflowsEvery homepage, feature page, and pricing page gets a 60 to 90 second branded video for the on-site embed, ad creative, and sales decks.
See workflowsTurn your homepage into a 90-second founder-feed video without hiring an editor. The page is the pitch; ngram renders it on brand.
See workflowsConvert a client's homepage, product pages, and landing pages into LinkedIn and YouTube deliverables without re-scripting each page from a blank document.
See workflowsRun your site's about and offer pages through ngram to get short channel-native clips that point viewers back to the page.
See workflowsTurn product and integration pages on the docs site into walkthrough videos for the docs surface and developer social.
See workflowsIntegrations
Wire the converter into your CMS, your CRM, and your publishing stack so a new or refreshed page becomes a video without anyone re-pasting the URL.
whenA page is marked 'ready to promote' in your CMS or a marketing Google Sheet
thenUse Zapier's documented Create Video or Get Status action for this Website to Video job with its supported input, then pass the result to the next step.
whenClaude or ChatGPT is asked to turn a company website page into a video
thenUse MCP's documented create and status tools for this Website to Video job with its supported input, then return the status or result to the agent.
whenYour self-hosted CMS publishes or updates a marketing page
thenUse n8n's documented Create From Text, Create From URL, or Get Status node for this Website to Video job, then pass the status or result onward.
whenThe video from your website is ready for LinkedIn Social Publishing Beta
thenCompose the LinkedIn post for the approved website video, then publish it now.
whenThe video from your website is ready for YouTube Social Publishing Beta
thenVerify the YouTube destination for the approved website video, then publish it now.
whenYou hit 'Convert to video' on a website page open in your browser
thenngram fetches that page in the background and returns a storyboard in a new tab
How it compares
Pictory and Lumen5 match page keywords to stock-clip libraries. Synthesia leans on an avatar reading the page. ngram fetches the page with Firecrawl, rewrites it as a script, and renders against your Brand Kit on every scene.
| Feature | ngram | Pictory | Lumen5 | Synthesia |
|---|---|---|---|---|
| How the page is read | Firecrawl and Exa parse the page; agent rewrites the marketing copy as a hook-body-CTA script | Keyword-match each block to a stock clip | Sentence-by-sentence over stock footage | Page summarized into an avatar script |
| Storyboard review before render | Full scene-by-scene plan, editable in plain language | Scene cards, limited script edits | Inline timeline, no script-level review | Scene list, script-level edits |
| Brand application | Selected Brand Kit for logo, fonts, colors and motion; optional saved intro/outro slides | Template-based, limited brand controls | Brand presets, limited per-scene control | Brand settings, avatar-centric |
| Visual generation | AI Visuals matched to scene meaning, in your Brand Kit style | Stock-library matching | Stock-library matching | Avatar plus stock visuals |
| Channel-specific editing workflow | One reviewed MP4 per channel-specific edit | One ratio per render | One ratio per render | Per-project ratio setup |
| Voiceover | ElevenLabs voices plus cloned founder voice, any language | Limited TTS voices | Limited TTS voices | Avatar voices, broad languages |
| Audience-focused script revisions | Ask for more concise, technical, or direct copy, then review and render the revised edit separately | Manual rework per variant | Manual rework per variant | Manual rework per variant |
| How your source is used | Fetched page used only to build your video; you own the output | Indefinite retention | Indefinite retention | Indefinite retention |
| API and agentic access | REST API with self-service API keys; MCP, Zapier, and n8n for documented workflows | API available | Limited API | API available |
Website → Video
Start with the website page, review the edit for its intended channel, and export one MP4. Prepare each additional aspect ratio as a separate edit.
Follow a workflow from source material to a video you can review, share and make again.
Each researched account or relevant public update
Give Claude a verified public account update, relevant product proof and one proposed next step. Review ngram’s plan, then create a short introduction you can check before sending to the prospect.
Verified public account news, approved product proof and one next stepA concise prospect-specific introduction ready for review
Ways to run: Claude
Each audience, positioning update or new product explanation
Give Claude the audience, approved positioning and supported product facts. Review ngram’s plan, then create a concise explanation of how the product’s main concepts fit together.
An approved positioning brief and current product sourcesA source-backed software explanation with clear labeled visuals
Ways to run: Claude
Each brand campaign, audience or refreshed visual brief
Give Claude the brand point of view, approved narration and permitted imagery. Review ngram’s plan, then create a short story that keeps the visual treatment faithful to those sources.
An approved brand brief and permitted source imageryA concise brand story with faithful source visuals
Ways to run: Claude
Each client campaign, approved message or creative variant
Give Claude one client’s approved message, visual assets and campaign placement. Review ngram’s scene plan, then create an ad your team can check and send for client review.
Client facts, permitted brand assets, approved narration and one placement briefA client-specific video ad ready for review and export
Ways to run: Claude
Each recurring service promotion or updated offer
Give Claude the services, audience and booking action from your page. Review ngram’s plan, then create a short promotion around the details customers need to choose their next step.
Service-page copy, approved service details and a booking actionA short service promotion for a social feed or service page
Ways to run: Claude
