Article to video: turn one published article into a product or marketing video
Paste the link to a news piece, thought-leadership essay, knowledge-base article, or analyst write-up. ngram reads the article, plans the storyboard, and returns a product or marketing video draft you edit before render.
Built for one published article at a time, not a whole site or feed. News articles, opinion pieces, knowledge-base articles, and analyst reports work well. Hosted video links (LinkedIn, YouTube, TikTok) are not supported as a source. ngram strips nav and chrome and reads the article body.
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How it works
Four steps from a published article to a render.
No retyping the article into a slide deck, no dropping paragraphs into a script box, no stock-clip keyword guessing. The article is the source.
Paste the article link
ngram fetches the page with Firecrawl and Exa, optionally screenshots it with Screenshotone for visual reference, and reads the article body. Nav, ads, comment threads, and related-story rails are dropped.
The agent rewrites the article as a script
The headline becomes the hook. Subheads become scene breaks. The argument collapses into hook, body, and CTA pacing. Pull quotes and stats become callouts, and the sentences the article earned stay in the cut.
Review the storyboard before render
Every scene shows its line of script, its visual direction, and its duration. Cut a section, rewrite the hook, or swap a visual, and each change reflects back into the script in plain language.
Export in three ratios
One render produces 16:9 for YouTube and embeds, 1:1 for LinkedIn and X, and 9:16 for Reels and Shorts. Captions burned in, output at 1080p with 4K available.
Output controls
The article is the source. These are the dials.
Article-body extraction
Firecrawl and Exa parse the live article and Screenshotone captures visual context. Nav, author bio, comment threads, and related-story widgets are stripped, so the script reads only the article you linked.
Section-aware trimming
A 2,000-word feature carries more than a 90-second video should. Drop the sections the cut does not need without retyping, and each scene still maps back to its subhead in the source article.
Quotes and stats as callouts
The numbers and pull quotes the article leans on become on-screen callouts instead of buried text, so the strongest line in the piece is the line viewers actually read.
AI visuals per scene
Each scene gets a brand-matched image or short generative clip drawn from what that part of the article means, not a stock match against the headline keywords.
Brand Kit on every scene
Logo, colors, fonts, motion style, and outro CTA come from your saved Brand Kit. The render reads as your brand even when the article was published on someone else's site.
Three ratios in one render
16:9 for YouTube and embeds, 1:1 for LinkedIn and X, 9:16 for Reels and approved social channels. Smart reframing keeps the headline on-screen across every aspect ratio.
Voiceover from any saved voice
Narrate in a default ngram voice, a cloned founder voice, or any ElevenLabs multilingual voice. Read the article straight, or have the agent compress it to under two minutes.
Built only on your article
ngram uses the fetched article and any pasted text only to build your video. You own the output, the captions, and the editable source script.
The rest of ngram
What ngram does to an article that a slideshow maker can't.
Script Generation
The agent reads the fetched article and rewrites it as a hook-body-CTA script. The headline anchors the hook; subheads anchor scene breaks; body paragraphs anchor narration.
Learn moreAI Visuals
Per-scene branded imagery generated from the meaning of each section of the article. Useful when a text-heavy news piece ships with one stock hero image and nothing else to show.
Learn moreBrand Kit
Apply your logo, fonts, colors, and outro CTA on top of any article's content. The video reads as your brand even when you are converting a piece published somewhere else.
Learn moreCaptions
Auto-burned captions styled to your Brand Kit. LinkedIn and X viewers watching the article-video on mute still get every line that earned the cut.
Learn moreAI Voiceover
Narrate the article in an ElevenLabs voice or your own cloned voice. Read the piece word for word, or let the agent tighten a long feature to a two-minute read.
Learn moreMulti-format Export
One article in, three ratios out. 16:9 for YouTube and embeds, 1:1 for LinkedIn, 9:16 for Reels, with captions reframed for each surface.
Learn moreUse cases
Eight places a published article earns a second life as video.
Turn the article you got featured in into a LinkedIn video
Founders and PMMs get the engagement LinkedIn gives native video without rewriting the piece or briefing an editor. Paste the article link, ship the post in the feed.
See use caseSend the article as a video inside your newsletter
Subscribers who never click through to a 1,500-word piece still watch a 90-second version inline. Paste the article link and drop the cut into this week's send.
See use caseTurn a how-to article into an explainer video
How-to and knowledge articles arrive with steps and a CTA already structured. ngram lifts that structure straight into a branded explainer instead of a wall of paragraphs.
See use caseRepurpose top-traffic articles into social clips
Pick three articles driving organic traffic this quarter and convert each into 9:16 clips for paid and organic distribution off the pieces you already published.
See use caseCase-study articles become testimonial videos
Paste the link to a published customer story article. The agent extracts the quote, the problem, and the outcome, and renders a 60 to 90 second testimonial video.
See use caseAdd an article-summary video above the fold
Embed a 60-second video version of a cornerstone article on the page itself. Skimmers get the argument; readers still scroll into the full text underneath.
See use caseRun a high-performing article as a video ad
Take the link to a piece that already converts in organic search and turn its argument into LinkedIn ads and Meta Reels, three ratios from one paste.
See use caseTurn a help article into a support video
Paste a knowledge-base article link and ngram renders the walkthrough version customers watch instead of rereading the steps, branded and captioned for the help center.
See use caseOther converters
Source is an article. Source is a blog. Source is any page. Pick the converter that matches.
Article to video is one node on ngram's script-and-storyboard pipeline. Same Brand Kit, same review step, different starting format.
Same engine, broadest input. Use this when the link is any product or marketing page, not specifically an editorial article: a product page, pricing page, landing page, or docs page.
Open converterTuned for company-blog structure (WordPress, Ghost, Substack, Medium). Reach for it when the source is your own posts rather than a news piece or third-party article.
Open converterArticle not published yet, or sitting behind a login? Paste the draft or visible body and the same scene planner that reads a fetched article reads pasted text the same way.
Open converterTools that pair with this converter
Sharpen the article first. Edit the video after.
Editing the video further
Take the article-derived video past the first cut
Video Editor
Re-cut the article-derived video, drop a scene, or swap a visual. The output of article-to-video opens directly in the timeline editor.
Open toolVideo Cutter
Pull a 30-second highlight from the full article-video for a teaser post or a paid ad. Trim by transcript, not by dragging a timeline.
Open toolAdd Subtitles to Video
Captions burn in by default; this tool exports an external .srt when you want a separate caption track for YouTube SEO on the article-video.
Open toolVideo Translator
Translate the rendered article-video into Spanish, French, German, or any supported language when the original article only ran in English.
Open toolGenerating from scratch
If the article doesn't exist yet
AI Video Generator
No article to convert? Brief the agent in a prompt and skip straight to the storyboard. Same Brand Kit, same scene planner.
Open toolVideo Script Generator
Draft the script first, then turn it into video. Useful when you want a tighter take than the long article gives you before render.
Open toolAI Avatar Video Generator
Have a talking-head avatar present the article on camera instead of voiceover over visuals. Same article, different delivery.
Open toolText to Speech Video
Pure narration of the article over scene visuals, no avatar, just a clean read-through with branded imagery behind it.
Open toolPolishing the source first
Tighten the article before you convert it
Text to Video
If the source is not a public article (a draft, an internal write-up, paywalled text), paste it directly and the same scene planner does the work.
Open toolVideo Script Generator
A 2,000-word feature is too long for a 90-second cut. Generate a tighter script first, then feed it into article-to-video for punchier output.
Open toolAI Image Generator
Pre-generate a hero image for the article and the video at once, same Brand Kit, same style, used on the page and as the thumbnail.
Open toolVideo Compressor
After render, compress the article-video under LinkedIn's or X's upload size limit without visible quality loss.
Open toolBuilt for teams
Teams that turn published articles into video.
Product Marketing
Turn the launch coverage and feature articles you earned into branded launch videos. The same article ships the recap post, the LinkedIn clip, and the YouTube walkthrough.
See workflowsGrowth Marketing
Convert the cornerstone article that already ranks into a paid social video in three ratios. Reuse the argument that proved out in organic search.
See workflowsContent Creators
Repurpose every essay and explainer you publish into short-form video for Reels, Shorts, and the feed without re-recording or hiring an editor.
See workflowsFounders
Convert the article you wrote, or the press piece that quoted you, into a 90-second branded video for the founder feed. Same argument, channel-native format.
See workflowsDeveloper Relations
Turn published engineering articles, integration write-ups, and conference recaps into walkthrough videos for the docs site and social.
See workflowsAgencies
Convert client articles and earned-media features into LinkedIn and YouTube deliverables without re-scripting every piece from a blank page.
See workflowsSupport Teams
Convert a knowledge-base article into the short video customers actually watch, so the help center deflects tickets instead of stacking up paragraphs.
See workflowsIntegrations
Trigger article-to-video where your published pieces already live.
Wire the converter into the CMS, the CRM, and the publishing stack you already run. Each integration ships with a working template tuned to the article-to-video recipe.
whenAn article link lands in a 'Repurpose this piece' Google Sheet or Airtable row
thenFetch the article, convert it to a 16:9 and a 9:16 video, and drop both files into Drive
whenClaude or ChatGPT is handed an article link and asked for a video version
thenPass the article to ngram and return the rendered MP4 plus a /watch share link
whenYour self-hosted CMS publishes a new editorial article
thenTrigger the article-to-video conversion from your own workflow and get back a branded video
whenAn article gets tagged 'top performer' in your HubSpot content records
thenAuto-convert that article into three social videos and attach them to the campaign record
whenAn article-to-video render finishes
thenPublish the 1:1 cut as a LinkedIn post with a link back to the original article in the caption
whenThe 16:9 cut of an article-video is ready
thenUpload it to your channel with the article's headline, a summary description, and a link back to the original piece
whenYou hit 'Convert to video' on an article you're reading in a tab
thenngram fetches that article in the background and returns a storyboard in a new tab
How it compares
If you've been using something else to turn articles into video.
Kapwing, VEED, and VideoGen build an article video by matching paragraphs to stock clips inside a template. ngram fetches the article with Firecrawl, rewrites it as a script, and renders against your Brand Kit on every scene.
| Feature | ngram | Kapwing | VEED | VideoGen |
|---|---|---|---|---|
| How the article is read | Firecrawl and Exa parse the link; agent rewrites the article body as a hook-body-CTA script | Paragraph-to-stock-clip matching in a template | Sentence-by-sentence over stock footage | Auto template fill from the pasted text |
| Storyboard review before render | Full scene-by-scene plan editable in plain language | Timeline editor, manual scene assembly | Scene cards, limited script edits | Limited edits before export |
| Brand application | Brand Kit (logo, fonts, colors, motion, outro) on every scene | Template colors and fonts | Brand presets, limited per-scene control | Template-based, limited brand controls |
| Visual generation | AI Visuals matched to each section's meaning, in your Brand Kit style | Stock-library matching | Stock-library matching | Stock-library matching |
| Aspect ratios per render | 16:9, 1:1, and 9:16 from one render | Manual reframe per ratio | One ratio per render | One ratio per render |
| Voiceover | ElevenLabs voices and a cloned founder voice, any language | Library TTS voices | Library TTS voices | Library TTS voices |
| Long-feature trimming | Drop sections editorially; each scene maps back to a subhead | Manual timeline trimming | Manual timeline trimming | Auto-trim, limited control |
| How your source is used | Fetched article used only to build your video; you own the output | Account-bound retention | Account-bound retention | Account-bound retention |
| API and agentic access | REST, MCP server, Zapier, n8n, Make | API available | API available | Limited API |
FAQ
Common questions about converting an article to video
Still curious?
Article → Video
Ready to turn an article into a product or marketing video?
Paste a published article, review the scene plan, and export your video in 16:9, 1:1, and 9:16, all on your Brand Kit.