Startup Explainer Video

Startup explainer videos in minutes not months

Turn your pitch deck, product docs, or a rough recording into a polished explainer video that makes investors and customers get it. No agency. No animation skills. No $15,000 budget.

Or pick a video type to get started

Trusted by teams at

Salesforce
Salesforce
HubSpot
HubSpot
PayPal
PayPal
Snap Inc.
Snap Inc.
Rocket Mortgage
Rocket Mortgage
Tektronix
Tektronix
Diligent
Diligent
Times Internet
Times Internet
Fivetran
Fivetran
Demandbase
Demandbase
Salesforce
Salesforce
HubSpot
HubSpot
PayPal
PayPal
Snap Inc.
Snap Inc.
Rocket Mortgage
Rocket Mortgage
Tektronix
Tektronix
Diligent
Diligent
Times Internet
Times Internet
Fivetran
Fivetran
Demandbase
Demandbase
Eightfold AI
Eightfold AI
PingCAP
PingCAP
Quizizz
Quizizz
Apryse
Apryse
Sandbox VR
Sandbox VR
Improvado
Improvado
Taggbox
Taggbox
Matrixport
Matrixport
Glasswall
Glasswall
ContractSafe
ContractSafe
Eightfold AI
Eightfold AI
PingCAP
PingCAP
Quizizz
Quizizz
Apryse
Apryse
Sandbox VR
Sandbox VR
Improvado
Improvado
Taggbox
Taggbox
Matrixport
Matrixport
Glasswall
Glasswall
ContractSafe
ContractSafe

"We spent more on our explainer video than on our first three months of hosting."

You are a startup founder who knows your product needs a 60-second explainer.
Every advisor says so.
Your landing page bounce rate confirms it.
96% of consumers watch explainer videos before buying, and you are the 4% who does not have one yet.

So you start looking.
Agencies quote $7,500 to $20,000 per finished minute and need 6 to 12 weeks.
You write a creative brief, sit through two discovery calls, wait for a storyboard draft, then wait again for revisions.
Meanwhile, your positioning shifts twice.

Board-level budget decision A single 60-second video requires the same approval chain as a quarter's worth of ad spend

96% of buyers watch an explainer before purchasing, yet most startups ship without one because production feels impossible

Outdated before launch day Your product changes faster than any agency or freelancer can keep up with

Template fatigue DIY tools produce videos that look identical to every other startup's explainer, killing the differentiation you worked so hard to build

Every week without a clear startup explainer video is another week prospects bounce off your homepage without understanding what you do.

From "just read the pitch deck" to "wait, who made this video?"

The Old Way

Before ngram

The ngram Way

After ngram

Your homepage has a paragraph that tries to explain what you do. Visitors read half of it. Most leave. Your bounce rate sits at 70%, and you know a clear visual story would fix it.
You paste your landing page URL into ngram. Twenty minutes later: a 60-second explainer with a clear narrative arc, professional visuals, branded motion graphics, and a voiceover that sounds like you hired a production team.
You have tried sending your pitch deck to prospects. Some open it. Few finish all 14 slides. None share it with their team because a PDF does not forward the same way a video link does.
You embed it on your homepage. Time-on-page doubles. Your investor forwards it to two partners with "watch this." A prospect replies: "Finally, I get it."
When someone asks "so what does your startup actually do?" you give a slightly different answer every time. Not because you do not know, but because explaining a complex product in words alone is genuinely hard.
When your product pivots next month, you update the explainer in 10 minutes. Swap the feature screenshots, adjust the script, re-render. Not a new $15,000 production. Not another 8-week timeline. Just 10 minutes.
The Numbers Don't Lie

Time to create

6-12 weeks (agency) or 2 days (DIY)
Under 30 minutes

Cost per video

$7,500-$20,000 per minute
Included in your plan

Time to update

New brief + weeks of revisions
Under 10 minutes

Quality

Cookie-cutter template or out of budget
On-brand and broadcast-ready

Professional explainers from what you already have

ngram takes whatever you have got - your pitch deck, product docs, landing page URL, or a rough screen recording - and builds a startup explainer video that tells a clear, compelling story.

1

Start from your existing content

Drop in your pitch deck, product brief, landing page URL, or feature doc. ngram extracts the key message, writes a script with a clear problem-solution-proof structure, and generates a complete explainer with visuals, motion graphics, and voiceover. You review the storyboard before anything renders, so you nail the narrative without touching a timeline.

2

Or start from a screen recording

Record a quick walkthrough of your product. ngram cleans it up with smart zooms, auto-cuts the dead air, adds branded captions and callouts, and layers in motion graphics to tell a cohesive story. Your rough 5-minute capture becomes a polished 60-second explainer in minutes.

Most popular

Either way, you get a video that makes your startup look like it has a production budget. Because now, it kind of does.

What changes when startup explainer video take minutes

Launch with a real video, not a placeholder

Stop waiting for the "right time" to invest in video. Ship your Product Hunt launch, investor update, or landing page with a polished explainer that is ready when you are. Videos on landing pages increase conversions by up to 86%. Every day without one is pipeline you are leaving behind.

Pivot without starting over

Startups change. Your messaging shifts, your features evolve, your audience expands. Update your explainer in 10 minutes instead of commissioning a new production every time your product moves forward. Your video stays current at the speed your startup actually moves.

Look funded before you are

Same branded intro. Same professional typography. Same polished motion graphics. Every video looks like it came from a company with a creative team. Investors notice. Prospects trust you faster. First impressions stop being a liability.

One story, every channel

Export your explainer in 16:9 for your homepage, 9:16 for Instagram Reels, 1:1 for LinkedIn. Same story, formatted for wherever your audience lives. No re-editing, no re-rendering from scratch. One explainer powers your entire go-to-market.

Raw recording → polished video in 3 steps

1

Paste your pitch deck or product URL

30 seconds

Drop in a landing page URL, pitch deck, product doc, or just describe what your startup does. ngram builds the script and storyboard from your input.

2

Review and refine the storyboard

2 minutes

ngram generates a structured narrative with visuals, voiceover, and transitions. Rearrange scenes, tweak the script, adjust the tone, or approve as-is.

3

Render and publish everywhere

instant

Get a polished explainer with motion graphics, captions, and branded styling. Export in 16:9 for your homepage, 9:16 for Reels, or 1:1 for LinkedIn.

Built for startup explainer video, specifically

Script & Storyboard Generation

Your pitch deck becomes a narrative in seconds

Paste your pitch deck, product brief, or landing page URL. ngram writes a script that follows a proven explainer structure: hook, problem, solution, proof, call to action. Review and edit the plan before anything renders. You control the story without ever opening a timeline editor.

Learn more
1

Auto Captions

Reach the 85% watching your explainer on mute

Most social video plays without sound. ngram generates accurate, styled captions automatically so your startup's message lands whether viewers are scrolling LinkedIn during a meeting or watching on a crowded train. Captions also boost SEO when your video is embedded on your landing page.

Learn more
2

AI Voiceover

Professional narration without the $500 voice actor

Choose from natural-sounding AI voices that match your brand tone. Skip the recording studio booking, the three rounds of re-recording, and the usage licensing fees. Get broadcast-quality narration in seconds and update it instantly when your messaging changes.

Learn more
3

Motion Graphics

The polish that makes pre-seed startups look Series B

Automatic text animations, smooth transitions, and visual effects that turn static content into something people actually watch. The kind of motion design that usually costs $3,000 per minute from a freelancer, applied automatically to every scene in your explainer.

Learn more
4

Brand Kit

Consistent branding from your very first video

Set up your logo, colors, fonts, and intro/outro once. Every explainer video automatically stays on-brand, whether you make 1 or 50. Build brand recognition from day one so investors and customers see a company, not a side project.

Learn more
5

“But will it work for my situation?”

Still have questions?

The old way vs. the ngram way

DIY Tools (Powtoon, Animaker)
Agency / Freelancer
ngram
Time to first video
1-2 days
6-12 weeks
Under 30 minutes
Cost per video
$15-$125/mo + your time
$7,500-$20,000/min
Included
Learning curve
Moderate (templates + timeline)
None (they do it)
None (AI does it)
Time to update after pivot
Hours of re-editing
New brief + weeks + $$$
Under 10 minutes
Brand consistency
Manual each time
Depends on freelancer
Automatic via Brand Kit
Ready?

Your startup explainer is
30 minutes away

Stop explaining your startup in paragraphs. Stop waiting on agencies. Start with what you have and ship a video that makes people get it.