marketingrepurposingurlblog-post30s

Paste a blog post, ship a short video in your article's own tone

A prompt recipe built from real briefs content marketers write. Drop in a blog or article URL, choose a length, and generate an explainer that lifts the key takeaways into punchy scenes and ends on a CTA to read the full post.

The short version

What this template is

A blog to video template is a reusable prompt plus scene structure that takes a blog post or article URL as its main input and produces a short explainer that summarizes the piece's key takeaways. ngram fetches the URL, reads the headings and body, lifts the points that matter, and arranges them as punchy scenes in the article's own tone, ending on a call to action to read the full post. A content marketer or creator only has to supply the URL, the length, and the channel.

The template prompt

Copy the prompt, replace the brackets with your post details, and paste it into ngram, or click "Use this template" to open the editor with it prefilled.

prompt
Turn this blog post at [blog-url] into a [duration]-second explainer video. Pull the key takeaways and summarize them as short, punchy [style] scenes. Keep the article's own tone: [tone]. Format it for [channel]. Close on a call to action to [cta].
SlotWhat to putExample
[blog-url]The published post or article URLhttps://yourblog.com/posts/state-of-onboarding
[duration]Video length in seconds30
[style]Visual treatment for the scenesmotion-graphics with animated text
[tone]The article's voice, so the video matches itdirect, a little witty, no jargon
[channel]Where the video is goingLinkedIn feed, 1:1
[cta]The closing call to actionread the full post at the link
Scene structure

What the template builds

Five short beats, ~30 seconds. The shape most blog-to-video prompts converge on: hook, three takeaways, a CTA back to the post.

  1. 1

    Headline hook

    5s

    Open on the post's promise, phrased as the hook. Animated text only, no wall of copy. This is the line that earns the next 25 seconds.

  2. 2

    Takeaway one

    6s

    The first key point from the article, compressed to a single on-screen idea with a supporting visual. ngram keeps your phrasing where it lands.

  3. 3

    Takeaway two

    6s

    The second point. Each takeaway maps back to a heading or section in the source post, so the running order follows the article's own logic.

  4. 4

    Takeaway three

    6s

    The third and final point, or the payoff the post builds toward. Enough to make the argument without giving away the whole read.

  5. 5

    Read the full post

    7s

    Close on the outro card with the CTA to read the full post, your logo, and the link. Inviting, not pushy.

Customize

Make it yours

Duration

30 seconds for a feed teaser that drives clicks back to the post; 60 seconds when the article has more takeaways worth covering.

15s30s60s

Source input

ngram reads a blog URL by default. It handles articles, newsletters, and Substack or Medium posts the same way, or paste the draft text if the post is not live yet.

Blog URLArticle URLNewsletter / Substack URLPasted text

Narration

AI voiceover reads the takeaways over the visuals. Captions-only runs clean on muted feeds where most people watch.

AI voiceoverCaptions + musicNo audio

Aspect ratio

1:1 for the LinkedIn feed, 9:16 for Reels and Shorts, 16:9 for YouTube and embedding above the post itself.

1:19:1616:9
Variations

Common variations

15-second teaser cut

Hook plus one takeaway, then straight to the link. Sized for a feed scroll where the only goal is the click through to the post.

tweak

Reduce to 15 seconds. Keep the headline hook and a single strongest takeaway, then cut to the read-the-full-post CTA.

60-second deep cut

Room for four or five takeaways for a meatier article. Better for a YouTube post or a video embedded at the top of the blog page.

tweak

Extend to 60 seconds. Expand to four or five takeaways in the article's order. Add a one-line summary before the CTA.

Vertical LinkedIn or Reels cut

A separately prepared 9:16 summary for short-form feeds, with large centered captions that read on mute.

tweak

Switch to 9:16. Keep captions large and centered. Trim to 30 seconds for short-form feeds.

Newsletter embed

A summary video to drop inline in your newsletter so subscribers who never click through still get the post.

tweak

Format for a newsletter embed. Keep it under 45 seconds and end on 'read the full post' with the article link on screen.

How it works

How it works

1

Open the template

Click "Use this template" and the prompt loads into the editor, slots and all.

instant

2

Fill the slots

Paste your post URL, set the length, name the article's tone, and pick the channel. Paste the draft text instead if the post is not published yet.

1-2 min

3

Generate, then tweak

ngram drafts the hook, the takeaways, and the CTA. Drop a scene, rewrite a line, or swap a visual in the editor before you export.

3-5 min

Frequently asked

How does the template turn a blog post into a video?

Paste the post URL into the slot. ngram fetches the page, strips nav and ads, and reads the editorial body. It lifts the key takeaways, arranges them as short scenes in the article's order, and closes on a CTA to read the full post. You review the storyboard and can edit any line before it renders.

Will the video sound like my article or like a generic AI summary?

The template is built to keep the article's tone. Fill the tone slot with how the post reads, and ngram keeps your phrasing where it earns the cut, compressing only where a 30-second video needs to be tighter than a full post. You see the full script in the storyboard before render.

What sources work besides a company blog?

Any published article works the same way: a blog post, a news article, a newsletter, or a Substack or Medium post. If the post is not live yet, paste the draft text instead of a URL. The scene planner reads pasted text the same way it reads a fetched page.

How long should the blog post be for a good video?

Posts between 500 and 2,000 words convert cleanest into a 30 to 60 second video with three to five takeaways. Shorter posts make tight 15 to 30 second teasers. Longer posts still work; ngram will compress, so review the storyboard and keep the takeaways you care about.

Can I optimize the video for LinkedIn?

Yes. Set the channel slot to LinkedIn and the aspect ratio to 1:1 for the feed or 9:16 for a vertical cut. Captions are burned in for muted autoplay, and the outro carries the link back to the post so the video drives clicks, not just views.

Does it add the call to action to read the full post automatically?

The recipe ends on a read-the-full-post CTA by default. Set the cta slot to the exact line and link you want, and ngram places it on the closing card with your logo. Swap it for a different action, like a subscribe or a demo link, if the post calls for it.

How is this different from an article to video generator?

It is the same job. Whether you call the source a blog post, an article, or a newsletter, this template reads the piece, summarizes the takeaways, and keeps the tone. It exists as its own page because that is specifically what people search for when they want to repurpose written content into a short video.

Turn your latest post into a video in minutes.

Paste the blog or article URL, fill the slots, and generate a short explainer that summarizes the takeaways and drives readers back to the post.