Quality is the leading driver of retailer choice | made with ngram

About the video

This video was created by ngram to present the finding that quality is the leading driver of retailer choice. Using HTML/CSS motion graphics in a 16:9 format, the video opens with a single scene that states this key takeaway directly on screen, giving viewers a clear, concise statistic-style message about what most influences shoppers when they decide where to buy. The straightforward, text-driven motion graphics style keeps attention on the core insight rather than on supporting visuals or extended narration, making the point easy to read and recall at a glance. ngram built the video by translating the supplied statement into an animated on-screen graphic, using motion design to emphasize the phrase and make the single data point feel polished and presentation-ready. The result is a short, focused piece suitable for sharing a retail insight quickly, whether in a marketing deck, a social post, or an internal briefing, without added commentary beyond the stated fact about quality's role in retailer selection.