NaviCalc Product Launch Script (clone) (clone) (clone) | product launch video made with ngram
About the video
This product launch video was made with ngram to introduce NaviCalc, a business operating system software, and position its pricing model against competitors. the video opens with a title card showing the NaviCalc logo alongside the tagline 'The Complete Business OS' on a clean white background. it then shifts to a pain-point scene depicting a frustrated businesswoman at a desk with her head in her hands, surrounded by red price tags labeled with per-user monthly fees ranging from $50 to $1000, under the headline 'PER-USER FEES?' — illustrating the frustration of unpredictable, scaling software costs. the final scene resolves this tension with the NaviCalc logo paired with the message 'ONE FLAT PRICE,' set against a grid of repeated user-icon graphics and a large green checkmark over a red price tag, signaling a single flat-rate alternative to per-seat pricing. the overall style uses bold red, blue, and white branding with simple iconography and on-screen text to communicate a straightforward pricing comparison. this is a short, graphics-driven launch script aimed at explaining the product's value proposition around flat-rate pricing rather than demonstrating specific software features or interfaces.
- NaviCalc
- Product Launch
- Pricing Comparison
- Flat Rate Pricing
- Business Software
- Brand Graphics