See how SaaS teams turn a feature URL into a polished 30-second announcement video in minutes. Copy any prompt, swap the brackets for your feature, and generate.
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A SaaS feature announcement video is a short clip — typically 30 seconds — that shows one new or updated feature, explains why it matters, and tells the viewer what to do next. SaaS teams make them for product updates, changelogs, email campaigns, and social posts. The examples below are real, normalized prompts ngram users submitted; copy one, fill in your feature details, and generate.
30s
Typical length
One feature
Per video
~96%
Attach a URL or recording
Copy one, swap the bracketed parts for your feature, and generate.
YouTube motion-graphics showcase of four AI editing features: auto-captions, silence removal, animated text, and smart zoom.
YouTube video highlighting the AI auto-captions, silence removal, animated text overlays, and zoom features of a video editing tool. Motion-graphics style. Show each feature in sequence with a short label. End with the product logo and a single CTA. 30 seconds, English voiceover.
YouTube motion-graphics video explaining a new CRM Client View page update and the user benefit behind it.
Feature announcement for a new Client View page in a SaaS CRM product. Motion-graphics video for YouTube. Show what changed in the UI, explain why it matters for the user, and close with a CTA to try it. English narration, 30 seconds.
Motion-graphics feature announcement generated from a product URL, published to YouTube.
URL-to-video feature announcement for a badges and rewards product update. YouTube-optimized motion graphics, 30 seconds. Pull the feature details from the page URL I'll provide, write a short script explaining the update, add an English voiceover, and end on the logo.
Apple-style minimalist launch clip for a meeting-notes AI feature, targeting Twitter/X.
Clean product launch video for a meeting-notes AI tool adding video and screen analysis. The feature pops highlights into the notes with playback. Apple launch-clip aesthetic — minimal, precise, confident. Twitter/X format, 30 seconds, English. No heavy narration; let the visual do the work.
Narrated YouTube announcement for a major BYOC integration feature targeting data engineering teams.
Feature announcement video for a major data platform launching Bring Your Own Compute support for Databricks and Snowflake. YouTube, English narration, 30 seconds. Explain what BYOC means for data engineers, show the integration flow at a high level, and close with the next step. Motion-graphics style.
Founder-made 30-second release video covering five chat interface improvements in one polished clip.
30-second product release video showcasing five chat UX improvements: session grouping, unread indicators, resume, share, and in-chat search. Motion-graphics, English voiceover. Show each improvement with a short animated callout, then close on the feature name and a CTA.
Technical feature announcement using a screen recording to show structured JSON output in an AI builder.
Feature announcement for an AI agent builder's new structured JSON output formatting capability. Show the feature using a screen recording I'll upload. Keep it technical but clear — the audience is developers. 30 seconds, English, no heavy background music. End with the product logo.
What these prompts have in common — drawn from real ngram usage data.
YouTube video highlighting the AI auto-captions, silence removal, animated text overlays, and zoom features of a video editing tool. Motion-graphics style. Show each feature in sequence with a short label. End with the product logo and a single CTA. 30 seconds, English voiceover.
Inputs
A product URL. No script, no assets beyond the page — the feature list is pulled directly from the source.
Structure
Sequential feature walkthrough — each capability gets its own beat with a short callout label, then the video closes on the logo and CTA. No problem/solution framing required because the features speak for themselves.
Tone
No descriptor like 'exciting' or 'revolutionary' — just 'English voiceover.' The motion-graphics style carries the energy without the copy overselling.
Guardrail
By naming the four features explicitly, the user prevents ngram from abstracting or combining them. One feature per beat keeps the pacing tight and the message clear.
Why it works
It names the exact features, picks a style, sets the channel, and specifies the close. ngram has no ambiguity to fill — it builds the video rather than guessing what the video should be.
Nearly all the prompts here start with a product URL. ngram reads the page, pulls the feature name and key details, and writes the script. A URL brief is faster and more accurate than writing the description yourself.
"AI auto-captions" lands better than "our AI features." Specific names give ngram the right anchors for callouts, labels, and script lines.
A YouTube announcement and a Twitter/X clip need different pacing and energy. Specify the channel in the prompt so the length, captions, and music match where the video lands.
"End with the logo and a CTA to try it" is a one-line instruction that prevents a generic fade-out. Telling ngram how to close gets you a tighter, more intentional ending every time.
When you're announcing more than one change — like the five chat UX improvements or four editing features — motion graphics with animated callouts show each update without crowding the narration.
The BYOC and JSON formatting prompts both include a short plain-language explanation of what the feature does. For developer audiences, a single sentence of context prevents jargon from obscuring the value.
Choose the prompt closest to your announcement: multi-feature walkthrough, URL-to-video brief, minimalist launch clip, or screen-recording-driven technical update.
30s
Swap the feature names, channel, and style for your own details. Attach your product URL or screen recording.
1 min
ngram drafts the script and storyboard. Adjust captions, pacing, and voice before you publish.
5 min
Prefilled prompts you can copy, edit, and generate.
The jobs SaaS teams hire feature announcement videos for.
Teams that ship feature announcements with ngram.
The ngram capabilities a feature announcement video draws on.
Triggers, not logos — wire announcement creation into the tools your team already uses.
whena feature announcement finishes rendering
thenpublish it straight to your channel
whenyou approve a feature update clip
thenpost it captioned to your company feed
whena release clip is approved
thenschedule it as a post on X
whena new feature ships in your changelog
thenauto-trigger an announcement video render
whena product update is marked ready
thenkick off a video render inside a scenario
whena webhook fires on a new release
thengenerate an announcement in a self-hosted flow
Quick utilities for the individual pieces of a feature announcement.
Drop in what you already have and let ngram handle the rest.
Drop in a feature URL or screen recording and let ngram draft the script, storyboard, and visuals. Edit anything before you ship.