The fintech Ad video template
A prompt recipe built from real briefs fintech marketers and founders send to ngram. Paste your product URL or a screen recording, pick your style and duration, and get a polished ad in minutes.
What this template is
A fintech ad video template is a reusable prompt plus scene structure that turns a product URL, a screen recording, or a set of screenshots into a short promotional video for a financial product. The structure covers the four beats that appear across fintech ads on ngram — an attention hook, a product reveal, a core value shot, and a CTA close — so a marketer or founder fills the slots rather than writing a brief from scratch. ngram handles the script, the visual direction, the voiceover, and the on-screen motion graphics.
The template prompt
Copy it, replace the brackets with your product details, and paste into ngram. Or hit 'Use this template' to open the editor with it prefilled.
Create a [duration] ad video for [product-name], a [product-category] for [audience]. Use [input-source] as the visual source — do not invent fake product screens. Visual style: [style]. Open on the hook: [hook-line]. Then show [core-value-prop] in [scene-count] quick scenes. Narration: [vo-note]. Close with the logo and the line: [cta-line]. Export in [aspect-ratio].
| Slot | What to put | Example |
|---|---|---|
| [duration] | Video length | 30 seconds |
| [product-name] | Your product name | PayVault |
| [product-category] | What it is in plain words | AI-powered business payment platform |
| [audience] | Who it is for | finance teams at growing startups |
| [input-source] | What you are attaching — URL, screenshots, or screen recording | the uploaded screen recording of the dashboard |
| [style] | Look and feel | dark, cinematic, premium — think institutional finance |
| [hook-line] | First-frame attention grab | Payments that move as fast as your decisions. |
| [core-value-prop] | The one thing the ad proves | instant cross-border transfers with full audit trail |
| [scene-count] | Number of middle scenes | 3 |
| [vo-note] | Voiceover direction, or 'captions only' | confident, low-key — no hard sell |
| [cta-line] | Closing call-to-action text | Request early access at payvault.io |
| [aspect-ratio] | Output format | 16:9 for YouTube and 9:16 for Instagram Stories |
What the template builds
Four beats, 30 seconds — the structure most fintech ad briefs converge on.
- 1
Hook
5sA single punchy line or a high-contrast visual that stops the scroll. No product yet — just the tension or the claim.
- 2
Product reveal
8sCut to the real product UI. One clear screen, animated callouts on the key element, voiceover names what it solves.
- 3
Value proof
12sTwo or three quick scenes demonstrating the core benefit — transactions clearing, data appearing, a metric changing. Brand-strict visuals throughout.
- 4
Logo close
5sThe logo lands on a dark background with the CTA line. Clean hold. No voiceover over the logo — let it sit.
Make it yours
Duration
15 seconds for social feeds, 30 for standard pre-roll, 60 for a deeper product story.
Narration
AI voiceover in a natural voice, or captions-only for muted feed autoplay.
Style
Match the visual register your brand lives in.
Aspect ratio
Pick the channel and ngram reframes automatically.
Common variations
15-second social teaser
Hook plus logo only — designed for Instagram Stories, TikTok, and YouTube bumpers.
Reduce to 15 seconds. Keep the hook and the CTA close. Drop the value-proof scenes.
60-second product story
For a landing page hero or a paid YouTube ad where you have time to build the case.
Extend to 60 seconds. After the product reveal, add a two-scene walkthrough of the top two features. Keep the same logo close.
Institutional dark aesthetic
For DeFi, crypto exchanges, or B2B fintech targeting a sophisticated audience.
Use a dark background throughout. Suppress bright motion-graphics — prefer subtle data animations. Typography should be sharp and minimal.
Vertical-first Instagram ad
Same brief reframed 9:16 for Stories and Reels, with large centered captions.
Switch to 9:16. Keep the hook text centered and large. Crop the product UI to the active region. Captions only.
How it works
Open the template
Hit 'Use this template' and the prompt drops into the ngram editor, prefilled.
instant
Fill the slots
Replace the brackets with your product name, hook line, and value prop. Attach a URL, screen recording, or screenshots.
1–2 min
Generate and adjust
ngram scripts the four scenes, applies your brand kit, and renders the first cut. Tweak pacing, swap visuals, or adjust the voice in the editor.
3–5 min
Real fintech ad briefs
Prompts fintech marketers and founders have used and the patterns that make them work.
Use cases this fits
The jobs fintech teams hire short-form ads for.
Who makes these
Teams that ship fintech ads with ngram.
Features behind this template
The ngram capabilities a fintech ad leans on.
Plug ads into your stack
Wire ad creation into the tools your marketing team already uses.
whenan ad finishes rendering
thenpublish it straight to your channel as an unlisted video ready for campaign upload
whenyou approve a fintech ad
thenpost it captioned to your company feed or schedule it for the campaign window
whena launch moment hits
thenpush the ad clip to X alongside the campaign announcement
whena new product milestone is logged
thenauto-trigger an ad render and notify the marketing channel
whena record updates in your CRM or project tool
thenkick off an ad render inside a Make scenario
whena webhook fires from your release pipeline
thengenerate an ad in a self-hosted flow
Tools for ad videos
Quick utilities for specific parts of a fintech ad.
Turn your source into an ad
Drop in whatever you already have — ngram handles the rest.
Frequently asked
Use the fintech Ad video template now.
Copy the prompt, fill the slots, attach your URL or recording, and generate a polished ad in minutes.