Health and wellness ad video template

Introduce your health or wellness product with real product details and a clear next step. Keep the message grounded in your approved source material.

See it in action with Headspace.

From this input to this video

Headspace’s official app imagery and meditation-library cards become a calm, narrated ad with breathing-inspired motion.

Create a 30-second editorial ad video for Headspace, a mindfulness and meditation app for adults making time for a short daily pause. Open with: Make room for a mindful moment. Show the key benefit: guided meditation content you can explore as part of your routine. Use official app imagery from https://www.headspace.com/app, framed by simple breathing-inspired motion visuals — realistic product footage or clean lifestyle imagery, nothing fabricated. Tone: calm and welcoming. Close with: Explore meditation with Headspace. Narration: English voiceover; if none, use on-screen captions and ambient background music. Aspect ratio: 16:9. Preserve real source imagery and use labeled graphics when a screen is unavailable. Do not invent people, testimonials, clinical results or medical claims; do not present a treatment or guaranteed outcome.

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Prompt

Create a 30-second editorial ad video for Headspace, a mindfulness and meditation app for adults making time for a short daily pause. Open with: Make room for a mindful moment. Show the key benefit: guided meditation content you can explore as part of your routine. Use official app imagery from https://www.headspace.com/app, framed by simple breathing-inspired motion visuals — realistic product footage or clean lifestyle imagery, nothing fabricated. Tone: calm and welcoming. Close with: Explore meditation with Headspace. Narration: English voiceover; if none, use on-screen captions and ambient background music. Aspect ratio: 16:9. Preserve real source imagery and use labeled graphics when a screen is unavailable. Do not invent people, testimonials, clinical results or medical claims; do not present a treatment or guaranteed outcome.

Selected style

Editorial

Source material

Read the video transcript

Make room for a mindful moment. ... Headspace brings guided meditations into one calm place, ready when you are. Start with the basics, follow an expert-led session, or settle in with soothing sounds. Find a few minutes that fit your day. Breathe in... and out. ... Explore meditation with Headspace.

Make it yours

Fill in your details here, or continue and finish your brief in ngram.

Help filling in your brief
[product-name]
Your product or brand name.
[product-category]
What it is, in plain words.
[audience]
Who the ad is for.
[hook]
The opening line or scene.
[primary-benefit]
The one outcome to lead with.
[visual-style]
The look and feel.
[tone]
Voice and energy.
[cta]
The closing line.
[vo-language]
Narration language.
[style]
Ad style variant.
[aspect-ratio]
Output format.

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What this template is

A health and wellness ad video template is a reusable prompt recipe that turns a product URL, a short brief, or a product description into a 30-second ad. ngram extracts the product name, the benefit claim, and the visual direction from what you give it, then builds a scene structure — hook, benefit, social proof, CTA — so you only fill the brackets. The result is a video ready to run on YouTube, Instagram, or a paid social campaign.

industry: health-wellnessjob: ad-promochannel: YouTube
Scene structure

What the template builds

Four beats, 30 seconds — the shape most health and wellness ad prompts converge on.

  1. 1

    Problem hook

    6s

    Open on the tension the audience already feels — not the product. Text-forward or lifestyle B-roll. No product name yet.

  2. 2

    Benefit reveal

    10s

    Introduce the product with a clear shot of the packaging or app UI. State the primary benefit in one sentence. Narrated or captioned.

  3. 3

    Proof or reassurance

    8s

    One piece of social proof or a credential — a customer quote, a certification, an ingredient callout. Keeps the claim grounded.

  4. 4

    CTA close

    6s

    Clean logo lockup and one direct CTA — a URL, an offer, or a channel handle. Calm finish; no hard sell.

Customize

Make it yours

Duration

Shorten for paid social, extend for YouTube pre-roll.

15s30s60s

Narration

AI voiceover works for most placements; captions-only for muted feed autoplay.

AI voiceoverCaptions + ambient musicNo audio

Visual style

Match the visual energy to your brand position.

Realistic lifestyleMinimalist cleanUGC native feel

Aspect ratio

Pick the format for the channel you're running on.

16:9 YouTube9:16 Reels and Shorts1:1 feed ad
Variations

Common variations

15-second social cut

Drop the proof beat and cut the benefit reveal to a single line. Built for TikTok, Reels, and Shorts where under 10 seconds gets the first impression.

tweak

Shorten to 15 seconds. Keep the hook and benefit reveal only. End on the CTA. No proof beat.

UGC-style native ad

Strip the polished aesthetic. First-person narration, hand-held feel, no formal logo card — looks like content, not an ad.

tweak

Style as UGC native. First-person narration from the user's perspective. Hand-held aesthetic. No formal logo card at the end.

Mindfulness and calm tone

For stress-relief, meditation, or mental wellness products. Slow pacing, minimal cuts, soft voiceover, no urgency.

tweak

Pacing: slow and deliberate. Narration: soft, calm — pause-breathe-clarity message. No urgency. Minimalist visuals and ambient sound only.

Instagram feed vertical

A separately prepared 9:16 cut with centered text overlays and a product crop that also stays safe in square layouts.

tweak

Switch to 9:16 vertical. Center all text overlays. Crop product shots to the active subject; no dead edge space.

How it works

How it works

1

Open the template

Click "Use this template" — the prompt loads into the ngram editor with every slot bracketed and ready to fill.

2

Add your details

Replace the brackets with your product name, the benefit, the hook, and your CTA. Attach a product URL if you have one — ngram pulls the visuals and copy from the page.

3

Approve the plan, then refine

Review the proposed plan and its script, then approve it to create your video. Preview the result and ask ngram to adjust the pacing, visuals or narration.

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Ship it anywhere

Plug ads into your stack

Triggers, not logos — wire ad creation into the channels you already run.

YouTube
Social Publishing Beta

whenThe finished health and wellness ad is ready for a channel upload

thenCompose the health and wellness ad as a YouTube post, then publish it.

Integrate with YouTube
LinkedIn
Social Publishing Beta

whenThe finished health and wellness ad is ready for a company post

thenWrite the LinkedIn post for the health and wellness ad, then publish it.

Integrate with LinkedIn
Zapier
Automate

whena new product lands in your catalog

thenauto-render an ad and send it to the creative team

Integrate with Zapier
n8n
Self-host

whena webhook fires from your CMS

thengenerate an ad in a self-hosted n8n flow

Integrate with n8n
Chrome extension
Capture

whenyou find a competitor ad or product page

thencapture it and start your own ad from the browser

Integrate with Chrome extension
REST APIMCP serverWebhooksBuild your own integration in ~30 lines.

Frequently asked

Do I need product footage to use this template?

No. If you paste a product URL, ngram pulls imagery and copy from the page and generates visuals from them. If you have no URL, describe the product in the hook and benefit slots and ngram generates the scenes from that description.

What's the difference between the 30-second and 15-second version?

The 30-second version includes a proof or reassurance beat — a quote, credential, or ingredient claim — that the 15-second cut skips. For top-of-funnel awareness on paid social, the 15-second cut often outperforms. For YouTube pre-roll or a landing page, the 30-second version earns more trust before the CTA.

Can I use this for a wellness app instead of a physical product?

Yes. Replace the packaging shot in the benefit-reveal beat with a screen recording or app screenshot. Set the visual-style slot to your app's aesthetic (minimalist, calm, high-contrast) and ngram adapts the scene direction accordingly.

What aspect ratio does this output by default?

The default is 16:9 unless you set the aspect-ratio slot to 9:16 or 1:1 before generating. Prepare and review any vertical or square edit separately after approving the horizontal cut.

Can the voiceover match a specific brand voice?

Yes. You can choose a voice from ngram's voice picker, clone your own voice via the custom voices library, or set the tone slot to a specific feel (warm and conversational, clinical and authoritative, energetic) and ngram selects a matching voice.

Does this work for supplement ads on platforms with restricted health claims?

The template generates the video structure. Your CTA copy and benefit claims are what you put in the slots — you own the compliance review. Write claims that match what you can substantiate, and avoid absolute language the ad platform flags (guaranteed, clinically proven) in your slot inputs.

Use the health & wellness ad template now.

Paste your product URL or fill the brackets. Generate a 30-second ad.

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