PMM Social Content
Social videos that stop the scroll not just fill the feed
Your product announcements deserve more than 47 impressions and a pity-like from your CEO. Create social videos from product updates, feature launches, and announcements in 20 minutes. No editor. No agency. No waiting until the news is stale.
Trusted by teams at
"Our competitor posted a 30-second product video. It got 12,000 views. Our text post got 52 impressions."
“”
You're a product marketing manager at a B2B SaaS company.
Every feature launch, product update, and company milestone needs social content.
You write the LinkedIn post, attach a screenshot, drop in a blog link, and hit publish.
It gets 52 impressions and 3 likes from coworkers.
The workflow is painfully familiar.
You draft copy, ask design for a graphic, wait two days, realize it doesn't show the feature in action, and settle for a screenshot with an arrow on it.
You know video would perform 5x better on LinkedIn, but creating social media videos means learning Premiere Pro or briefing an agency that charges $2,000 per minute.
5x more engagement on LinkedIn video posts vs. text-only content in 2026
85% of LinkedIn video is watched without sound, so captions aren't optional
"2-week turnaround for a 30-second clip is not a content strategy" Design queue is full
$2,000-$4,000 per minute of finished social video from an agency, and your budget covers maybe two per quarter
Every text post you publish while competitors post video is brand awareness you're handing to them for free.
From "check out our blog post" to "wait, you made this in-house?"
The Old Way
Before ngram
The ngram Way
After ngram
You have a feature launch to announce. You write a LinkedIn post with a screenshot and a link to the blog. You schedule it for Tuesday at 9am because that's supposedly peak hours. It gets 52 impressions and 3 likes. The algorithm buried it because there's no reason to surface text when someone else posted video.
Same feature launch. But this time you spend 20 minutes creating a 30-second video. You show the feature in action with a hook that stops the scroll. Captions render automatically because 85% of LinkedIn video is watched on mute. You export a square version for the feed and a vertical version for Stories.
Next month, same story. Your social metrics are flat. Leadership asks why your competitor seems to be everywhere on LinkedIn while your brand is invisible. You explain that video performs 5x better but you don't have a videographer, an editor, or the budget to outsource consistently. So you post another text update and hope someone shares it.
You post it. It gets 4,200 views. Prospects comment with questions about the feature. Your sales team starts mentioning that leads are referencing LinkedIn videos in discovery calls. Your CEO asks what agency you hired. You didn't hire anyone.
Your product is genuinely great. Your social presence doesn't reflect it. And every week without video is another week your competitors build awareness while you explain why your engagement is flat.
Now every major announcement gets video. Your posting cadence doubles. Your engagement rate climbs from 1% to over 5%. The brand that was invisible is now the one competitors watch.
The Numbers Don't Lie
Engagement rate
1-2% (text posts)
5x+ with video
Time to create
2 weeks (agency) or 4+ hours (DIY)
20 minutes
Cost per video
$2,000-$4,000 per video
Included in plan
Content velocity
Maybe 2 videos per quarter
Video for every launch
Scroll-stopping social videos from what you already have
ngram turns your product announcements, feature launches, and company updates into social videos that earn engagement instead of impressions.
1
Turn product footage into social clips
Record your product walkthrough or feature demo. ngram trims dead air, adds smart zooms on interactions, generates captions for silent viewing, and exports in formats optimized for LinkedIn feed, Stories, and Twitter. One rough recording becomes content for every platform your audience uses.
2
Or generate from your messaging
Paste your announcement copy, blog post URL, or release notes. ngram builds a social video with a scroll-stopping hook, branded visuals, and a clear call to action. No footage needed. Turn any text content into video that earns 5x more engagement than a text post.
Most popular
Either way, your social presence transforms. Every announcement becomes video. Every video builds brand awareness that compounds.
What changes when pmm social content take minutes
5x more engagement on every post
LinkedIn video posts get 5x more engagement than text-only content. When you post video consistently, your engagement compounds week over week. Your brand becomes visible where 80% of B2B leads originate.
Video velocity that matches your news cycle
When social videos take 20 minutes instead of two weeks, you stop choosing which announcements deserve video. Product updates, feature launches, customer wins, company milestones. Everything gets video because nothing takes long enough to skip.
Content that earns shares, not just likes
Video posts are shared 20x more than any other LinkedIn content type. Shares expand your reach beyond your follower count. Your product announcements find decision-makers you couldn't reach with text alone.
Pipeline from social presence, not just brand awareness
Prospects who engage with your video content show up warmer in discovery calls. They've already seen the feature in action. They already understand the value prop. Social video isn't vanity metrics. It's pipeline.
Raw recording → polished video in 3 steps
1
Drop in your product footage or paste your announcement
30 secondsUpload a screen recording of your feature, paste release notes, or drop in a blog URL. Rough footage, typos, dead air - all fine. ngram works with whatever you have.
2
Review the social-ready edit
2 minutesngram trims dead air, adds captions for silent viewing, applies your brand kit, and formats for the platform you're targeting. Review the storyboard and tweak before rendering.
3
Export and post everywhere
instantDownload in 16:9 for LinkedIn feed, 9:16 for Stories, or 1:1 for Twitter. One recording becomes social content for every platform your audience uses.
Built for pmm social content, specifically
Auto Captions
Your message lands even on mute
85% of social video is watched without sound. ngram generates accurate, styled captions automatically so your message lands whether viewers tap unmute or not. Captions also boost watch time by keeping viewers engaged through the entire clip.
Learn more1
Auto-Cut
Trim the fluff, keep the hook
Social attention spans are measured in seconds. ngram automatically removes dead air, pauses, and filler so every second of your social clip earns the next second of viewing. A 3-minute screen recording becomes a tight 30-second highlight.
Learn more2
Multi-Format Export
Every platform from one recording
Export one recording as 16:9 for LinkedIn feed, 9:16 for Stories and Reels, and 1:1 for Twitter. Stop recreating content for each platform. One video session, every format your audience needs, optimized for how each platform serves video.
Learn more3
Brand Kit
Consistent brand across every post
Your logo, colors, fonts, and visual identity applied automatically to every social video. Build brand recognition through consistent presentation across dozens of posts. Every video reinforces who you are, even without an intro.
Learn more4
Smart Zoom
Highlight the feature, not the chrome
Automatic zoom on key product moments and UI interactions draws attention to the features worth highlighting. When you only have 30 seconds, every frame needs to earn its place. Smart zoom makes sure viewers see what matters.
Learn more5
“But will it work for my situation?”
Still have questions?
The old way vs. the ngram way
Text + Image Posts | Agency Video | ngram | |
|---|---|---|---|
| Time to first video | Minutes (but no video) | 1-2 weeks | 20 minutes |
| Cost per video | Free (text only) | $2,000-$4,000 | Included in plan |
| Engagement rate | 1-2% | 5%+ (when delivered) | 5%+ consistently |
| Platform formats | One size fits all | Extra cost per format | All formats from one export |
| Posting velocity | Daily (low impact) | 2-4 per quarter | Weekly+ (high impact) |
Ready?
Your next social video is
20 minutes away
Stop posting text while competitors post video. Create social content that earns 5x more engagement, builds brand awareness that compounds, and turns your social feed into a pipeline channel.
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