Help Center Video

Help center videos that deflect 40% of tickets

Turn your knowledge base into a self-service powerhouse. Create video tutorials customers actually follow. Reduce support tickets without reducing support quality.

Try example prompts

"67% of our customers prefer self-service. Our help center is just walls of text they don't read."

“

Your customers want to help themselves.
91% say they'd use a knowledge base if it actually helped them solve their problem.
67% prefer self-service over talking to support.
The data is clear.

But your help center isn't working.
Customers land on an article, skim it, can't figure it out, and submit a ticket anyway.
Only 41% feel their questions get answered through self-service.
The other 59% end up in your support queue.

”

67% of customers prefer self-service over support calls

Only 41% feel their questions get answered via self-service

40-60% ticket reduction possible with effective knowledge base

77% say bad self-service is worse than no self-service

Every help article without video is a ticket that didn't need to exist.

From "I'll just submit a ticket" to "I watched the video and fixed it"

The Old Way

Before ngram

  • A customer has a question about your product. They go to your help center. They find an article with 800 words of instructions, numbered steps, and screenshots from two versions ago.
  • They skim it. Step 4 doesn't match what they see on screen. They give up and submit a ticket: "How do I do X?" Your support agent replies with a slightly reworded version of the same article. Two hours of everyone's time wasted.
  • Multiply this by 50 tickets a day. Your support team is buried in questions your help center should have answered. Your customers are frustrated that "self-service" means "figure it out yourself with outdated text."
The ngram Way

After ngram

  • Same customer, same question. But now the help article has a 2-minute video at the top. They click play. They watch you walk through exactly what they're trying to do. They pause, follow along, and complete the workflow themselves.
  • No ticket. No wait time. No frustrated customer. They actually feel empowered.
  • Your ticket volume drops 40%. Your support team focuses on complex issues that actually need human help. Customers rate your self-service experience 4.5 stars because it actually works.
The Numbers Don't Lie

Support ticket volume

100% baseline
40-60% reduction

Self-service success rate

41% solve their problem
80%+ with video guides

Time to create help content

2-4 hours per video (DIY)
Under 20 minutes

Customer satisfaction

Frustrated by text walls
"The video made it easy"

Professional help videos from your screen recordings

Ngram transforms your quick screen recordings into polished help center videos that customers can actually follow and learn from.

1

Record the workflow once

Walk through the feature or process while recording your screen. Don't worry about mistakes or pacing. Ngram cuts the dead air, adds smart zooms on clicks, overlays step labels and captions, and produces a video customers can follow along with.

2

Or convert existing articles

Paste your help article text. Ngram writes a video script, generates screen capture visuals, and produces a complete tutorial with AI voiceover. Turn your written documentation into video without recording anything.

Most popular

Either way, your help center gets videos that actually help. Customers solve problems themselves. Tickets drop. Everyone wins.

What changes when help center video take minutes

Ticket volume drops 40-60%

When customers can watch how to solve their problem, they don't submit tickets. Video tutorials deflect the repetitive questions that bury your support team. Focus human support on issues that actually need humans.

Self-service that customers actually like

77% say bad self-service is worse than none. Video makes self-service good. Customers feel empowered when they can solve problems themselves. Satisfaction goes up even as ticket volume goes down.

Resolve issues 3x faster

Self-service with video resolves issues three times faster than traditional support. Customers don't wait for responses. They watch, follow along, and solve the problem in minutes.

Build a complete video library

When each video takes 20 minutes instead of 4 hours, you can document every workflow. Every common question gets a video answer. Your help center becomes truly comprehensive.

Raw recording → polished video in 3 steps

1

Drop in what you have

30 seconds

Upload a screen recording, paste a URL, or add a feature doc. ngram works with whatever's already on your hard drive. No special prep required.

2

Review before it renders

2 minutes

ngram shows you the script and storyboard first. Don't like something? Edit it in plain English: "Make the intro shorter" or "Add a zoom on the pricing section." You stay in control—without learning a timeline editor.

3

Export everywhere

instant

One click: 16:9 for your website, 1:1 for LinkedIn, 9:16 for mobile. Captions baked in. Brand kit applied. Ready to send.

Built for help center video, specifically

Smart Zoom

Make every click visible

Automatic zoom on mouse clicks and key interactions. Customers see exactly where to click without squinting at full-screen recordings. No manual keyframing required.

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1

Callouts & Step Labels

Turn recordings into clear tutorials

Automatically adds numbered steps and visual annotations. "Step 1: Click Settings. Step 2: Select Integrations." Customers follow along without getting lost.

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2

Auto Captions

Help customers in any environment

Accurate, styled captions generated automatically. Customers can follow along without sound, in open offices, or use captions for accessibility. Your help reaches everyone.

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3

Auto-Cut

Respect customer time

Removes dead air, mouse wandering, and slow moments automatically. Your 8-minute recording becomes a focused 3-minute tutorial. Customers get answers faster.

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4

Cursor Emphasis

Never lose the cursor

Highlights and trails your cursor so viewers can track every movement. No more "where did they click?" moments. Every action is visible and followable.

Learn more
5

“But will it work for my situation?”

Still have questions?Get in touch →

The old way vs. the ngram way

Ngram

Self-service success rate80%+
Time to createUnder 20 minutes
Ticket deflection40-60%
Time to updateUnder 10 minutes
Customer preference"The video made it easy"

Text-Only Articles

Self-service success rate41%
Time to create1-2 hours writing
Ticket deflectionLimited
Time to updateQuick text edit
Customer preference59% still submit tickets

DIY Video Creation

Self-service success rateHigher with video
Time to create2-4 hours per video
Ticket deflection40-60% for covered topics
Time to updateRe-record and re-edit
Customer preferencePrefer video when available
Ready?

Stop answering questions your
help center should handle

Turn your knowledge base into video tutorials customers actually follow. Deflect 40% of tickets. Make self-service work the way it should.