Changelog Video

Release notes that actually get watched

Turn your changelog into a 60-second video update. Get 4x higher feature adoption. Keep users informed without writing walls of text nobody reads.

Try example prompts

"We shipped 12 features this quarter. Our users discovered 2 of them."

“

You ship constantly.
New features, improvements, bug fixes.
Your team works hard to make the product better every sprint.

Then comes the changelog.
You write it up, publish it to your docs, maybe send an email.
And then nothing happens.

”

20-30% of users even glance at release notes

4x lower feature adoption without video

2-3 days to produce a simple update video

$300-500 per video from freelancers

Every unread changelog is a feature your users will never find.

From "check the changelog" to "did you see the update video?"

The Old Way

Before ngram

  • Your team ships a big feature on Thursday. You write up the release notes Friday morning. 847 words. Three screenshots. A bulleted list of what changed.
  • You publish it to your docs. You send the email. Open rate: 18%. Click-through to the changelog: 4%. Feature adoption after 30 days: barely moved.
  • Two months later, a customer asks when you're going to add the feature you already shipped. You show them it's been there since March. They had no idea.
The ngram Way

After ngram

  • Same feature ships Thursday. You paste the release notes into Ngram. Twenty minutes later: a 45-second video showing what changed and why it matters. Motion graphics highlight the new workflow. Captions make it watchable on mute.
  • You embed it in your email, post it on LinkedIn, add it to your in-app changelog. Engagement jumps to 40%+. Users actually try the feature. Your support team stops getting tickets about things that already exist.
  • Next sprint, your PM asks when the video will be ready. It's already done.
The Numbers Don't Lie

Time to create

2-3 days (freelancer) or hours (DIY)
Under 20 minutes

User engagement

20-30% glance at text
40%+ video engagement

Feature adoption

Baseline
Up to 4x higher

Cost per update

$300-500 per video
Included in your plan

Changelog videos from your release notes

Ngram transforms your text-based changelogs into video updates that users actually watch and remember.

1

Start from your release notes

Paste your changelog, PRD, or feature doc. Ngram writes a video script that leads with user benefit, shows what changed, and ends with a clear call to action. Review the storyboard, then export a polished video with motion graphics and your branding.

2

Or start from a screen recording

Record a quick walkthrough of the new feature. Ngram cuts the dead air, adds zooms on key interactions, overlays captions, and wraps it in branded intros and outros. Turn a rough capture into a polished update video in minutes.

Most popular

Either way, your users actually see what you shipped. No more building features that stay hidden.

What changes when changelog video take minutes

Users actually see your updates

Video changelog engagement runs 40%+ compared to 20-30% for text. Your features get discovered. Your users stay informed. Your hard work gets the attention it deserves.

Feature adoption jumps 4x

Teams using video announcements see up to 4x higher feature adoption. When users watch a feature in action, they try it. When they read about it, they forget.

Ship videos with every release

When a changelog video takes 20 minutes instead of 2 days, you stop reserving video for major launches. Every sprint gets a video. Every feature gets its moment.

Support tickets drop 30%

Thorough changelog rollouts reduce support costs by up to 30%. Users stop asking about features that already exist. Your support team focuses on real issues.

Raw recording → polished video in 3 steps

1

Drop in what you have

30 seconds

Upload a screen recording, paste a URL, or add a feature doc. ngram works with whatever's already on your hard drive. No special prep required.

2

Review before it renders

2 minutes

ngram shows you the script and storyboard first. Don't like something? Edit it in plain English: "Make the intro shorter" or "Add a zoom on the pricing section." You stay in control—without learning a timeline editor.

3

Export everywhere

instant

One click: 16:9 for your website, 1:1 for LinkedIn, 9:16 for mobile. Captions baked in. Brand kit applied. Ready to send.

Built for changelog video, specifically

Script & Storyboard Generation

Turn dry release notes into watchable updates

Ngram reads your changelog and writes a script that leads with user benefit, shows the change in context, and drives action. You approve the structure before anything renders.

Learn more
1

Motion Graphics

Make updates feel like announcements

Automatically generated animations, text reveals, and transitions that make your changelog feel produced. No motion design skills required. Every update looks like a big deal.

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2

Auto Captions

Reach users scrolling on mute

Most social feeds autoplay without sound. Ngram generates accurate, styled captions so your update lands even when users never tap to unmute. In-app, email, LinkedIn ready.

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3

Brand Kit

Every update looks official

Your logo, colors, and fonts applied automatically. Whether PM or Engineering creates the video, it looks like it came from the same team. Consistent and professional.

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4

Multi-Format Export

One video for every channel

Export landscape for email and web, square for LinkedIn feed, vertical for Stories. Same changelog, optimized for wherever your users pay attention. Resize in clicks, not hours.

Learn more
5

“But will it work for my situation?”

Still have questions?Get in touch →

The old way vs. the ngram way

Ngram

Time to publishUnder 20 minutes
User engagement40%+ watch rate
Cost per updateIncluded
ConsistencyAutomatic brand kit
ScalabilityEvery release gets a video

Text Changelog

Time to publishSame day
User engagement20-30% glance
Cost per updateStaff time only
ConsistencyVaries by writer
ScalabilityEasy to write more

Freelancer Video

Time to publish2-5 days
User engagement40%+ watch rate
Cost per update$300-500
ConsistencyVaries by freelancer
ScalabilityExpensive to scale
Ready?

Stop shipping features
nobody discovers

Turn your release notes into videos users actually watch. Get 4x higher feature adoption. Keep your users informed without writing walls of text.