Product demos that close deals without a video team
You built the product. Now show it off. Create polished product demos that convert prospects into customers. No designer required. No waiting on freelancers.
Try example prompts
"I wear every hat. I don't have time to also become a video editor."
You're a solo founder or early-stage team.
You've built something people want.
Now you need to show it.
Prospects want to see the product before they buy.
Investors want demos before they invest.
Users want to understand before they sign up.
But you don't have a marketing team.
You don't have a video person.
You barely have time to ship features and talk to customers.
Learning video editing software is not on your priority list.
Neither is spending $2,000-$5,000 on a freelancer for every demo.
38% of startups in 2024 are solo founders wearing every hat
$2,000-$5,500 typical cost for a professional product demo video
73% of prospects prefer video to learn about products
2-3 weeks average turnaround time from freelancers
Every rough demo is a prospect who didn't see your product's potential.
From "rough Loom" to "did you hire an agency?"
Before ngram
- A prospect asks for a demo. You open Loom and hit record. You stumble through the first 30 seconds, restart twice, and finally get through a 6-minute walkthrough that should have been 90 seconds.
- You watch it back. The audio has background noise. The pacing drags in the middle. You move too fast through the best features and too slow through the setup. It's not terrible, but it's not good either.
- You send it anyway. The prospect watches 45 seconds, enough to get the gist but not enough to see the magic. They go silent. You follow up. No response. They chose the competitor with the polished demo that made their product look effortless.
After ngram
- Same prospect request. But this time you spend 30 minutes creating a polished 90-second demo. You record your workflow once. Ngram handles the editing: cuts the slow parts, zooms on the key moments, adds professional transitions and your branding.
- You send the demo. The prospect watches the whole thing. Twice. They reply: "This is exactly what we need. Can we talk pricing?" They're already sold before the call starts.
- Your advisor sees the demo and asks what agency you used. You didn't use one. You just made your product look as good as it actually is.
Time to create
Cost
Prospect watch time
Demo-to-call conversion
Professional demos from your screen recordings
Ngram transforms your raw product recordings into polished demos that make your product shine.
Record your product in action
Walk through your product doing what it does best. Show the workflow that makes customers light up. Ngram handles the polish: removes the slow parts, zooms on key moments, adds smooth transitions. Your authentic walkthrough becomes a professional demo.
Or explain while you show
Record your screen while talking through the benefits. Ngram cleans up your voice-over, adds captions, and applies your branding. No scripting required. Your natural explanation becomes clear, professional narration.
Either way, your product finally looks as good on video as it works in reality. First impressions that convert.
What changes when founder product demo take minutes
Sell while you sleep
A great demo on your homepage converts visitors 24/7. You can't get on a call with every prospect. But a polished demo can show them the value before you even know they exist. Scale your pitch without scaling yourself.
Update when your product does
Your product ships weekly. Your demo should too. When demos take 30 minutes instead of weeks, you can update every time you ship a major feature. Never send prospects to an outdated demo again.
Demos for every use case
Different prospects care about different features. Create targeted demos for each use case or persona. Enterprise prospects see enterprise features. SMB prospects see quick wins. Personalization converts better.
Compete with bigger teams
Funded competitors have video teams and agency budgets. With Ngram, your demos look just as professional. Prospects can't tell the difference between your solo operation and their 50-person marketing team.
Raw recording → polished video in 3 steps
Drop in what you have
30 secondsUpload a screen recording, paste a URL, or add a feature doc. ngram works with whatever's already on your hard drive. No special prep required.
Review before it renders
2 minutesngram shows you the script and storyboard first. Don't like something? Edit it in plain English: "Make the intro shorter" or "Add a zoom on the pricing section." You stay in control—without learning a timeline editor.
Export everywhere
instantOne click: 16:9 for your website, 1:1 for LinkedIn, 9:16 for mobile. Captions baked in. Brand kit applied. Ready to send.
Built for founder product demo, specifically
Smart Zoom
Draw attention to your best features
Automatic zoom on buttons, inputs, and key UI elements guides prospect attention exactly where you want it. No more tiny screenshots that hide the magic. Every click is visible and intentional.
Learn moreAuto-Cut
Tight demos that hold attention
Automatically removes loading screens, hesitations, and slow moments. Prospects have short attention spans. Tight editing keeps them watching through the CTA. Your 5-minute recording becomes a punchy 90-second demo.
Learn moreAuto Captions
Demos that work in any context
Prospects watch at their desks, in meetings, and on public transit. Accurate captions ensure your demo lands whether they tap unmute or not. Accessibility expands your audience.
Learn moreBrand Kit
Professional branding automatically
Your logo, colors, and visual identity applied to every demo. Consistent branding signals professionalism. Prospects trust companies that look established. First impressions matter.
Learn moreMulti-Format Export
One demo, every channel
Export for your website, sales emails, social media, and investor decks. Same demo optimized for every context. Reach prospects wherever they discover you.
Learn moreThe old way vs. the ngram way
Ngram
Quick Loom
Freelancer/Agency
Stop letting rough demos
undersell your product
Create polished product demos in minutes. Make your product look as good as it actually is. Convert more prospects without a video team.
Explore More Use Cases
Discover more ways ngram can help you create professional videos.