Founder Marketing
Marketing videos that outclass your funded rivals
No marketing team. No agency. No problem. Turn your product knowledge into polished marketing videos that make prospects think you have a 10-person content department.
Trusted by teams at
"I know video would 2x my conversions. I just don't have the time, team, or budget to make it happen."
“”
You are a founder wearing every hat.
You built a product customers love, but now you need to market it.
Your funded competitors have dedicated video teams shipping polished content weekly while you are still wrestling with your homepage copy.
Your current marketing video workflow looks like this: open Canva, stare at templates that do not fit your product, give up, record a quick Loom, cringe at the result, shelve it.
Or you get a quote from an agency and realize a single 60-second marketing video costs $3,000 to $5,000 and takes two weeks to deliver.
Budget approval? What budget? Agency quotes start at $3,000 per video. Your entire marketing budget is whatever you can squeeze between payroll and hosting costs.
82% trust gap Customers trust companies whose founders show up on social channels, but you have zero video presence to build that trust.
The template trap Generic Canva templates scream 'I made this in 10 minutes' and do nothing to showcase what makes your product different.
Stale before it ships By the time an agency delivers your marketing video, you have already pivoted the messaging or shipped a new feature.
Every week without marketing video content is pipeline your better-funded competitors are capturing with worse products.
From "we can't afford marketing" to "who is making their content?"
The Old Way
Before ngram
The ngram Way
After ngram
Your landing page has a static screenshot and three paragraphs nobody reads. You know a 60-second explainer would convert better, but the agency quote would eat your marketing budget for the quarter. So you write longer copy and hope someone scrolls far enough to understand.
Same product. Same solo founder. But now you spend an afternoon creating a full content library: homepage explainer, product demo, three social clips, and a LinkedIn launch video. Each one has branded intros, clean captions, and the kind of pacing that holds attention.
Your competitor's page has a polished product video above the fold. Visitors understand in seconds. They convert at 3x your rate even though your product solves the same problem better.
Visitors watch your landing page video and get it immediately. Conversion rate jumps. Social content earns engagement because video stops the scroll. A VC sends you a message: "Your marketing is really polished for a seed-stage company." You smile and say nothing.
You record a quick Loom out of desperation. It opens with four seconds of silence, your mic picks up keyboard noise, and the whole thing feels like an apology. You post it anyway because something beats nothing. But it does not move the needle.
When you ship a new feature on Friday, the marketing video goes live Monday morning. No briefs. No revision cycles. No waiting. You are competing on equal footing because your sling hits harder than their budget.
The Numbers Don't Lie
Time to create
2 weeks (agency) or 4+ hours (DIY)
Under 30 minutes
Cost per video
$3,000-$5,000 per 60 seconds
Included in your plan
Time to update
Start over with a new brief
Under 5 minutes
Content velocity
1 video per quarter (if lucky)
Multiple videos per week
Professional marketing from what you already know
ngram turns your product knowledge, raw recordings, and rough ideas into polished marketing videos that convert visitors and build credibility.
1
Start with a product recording
Record yourself walking through the product. Rough is fine. ngram removes dead air, adds smart zooms on every click, overlays captions, and applies your brand styling. Your messy walkthrough becomes a marketing asset in minutes.
2
Or start from your pitch
Paste your value proposition, landing page URL, or feature description. ngram generates the script, builds a visual storyboard, and produces a complete marketing video with motion graphics, voiceover, and branded polish.
Most popular
Either way, you get marketing content that looks like it came from a team. Because now it does.
What changes when founder marketing take minutes
Compete without matching headcount
Funded competitors have marketing departments and agency retainers. You have ngram. Ship the same quality of marketing video content without the same payroll. Your product deserves marketing that matches its quality.
Every campaign launches with video
Landing pages with video boost conversions by up to 86%. When video takes 30 minutes instead of 2 weeks, every product launch, feature update, and campaign gets video from day one. Compound gains across your entire funnel.
Your founder story, unfiltered
Founder-led content generates 2x more engagement than brand content. Nobody explains your product like you do. ngram captures your energy and conviction with professional polish that agencies cannot replicate.
Move at startup speed
You ship features weekly. Your marketing should keep pace. Create campaign videos in an afternoon, update them when the product changes, and never wait on an agency revision cycle again. Speed stays your advantage.
Raw recording → polished video in 3 steps
1
Drop in your raw material
30 secondsUpload a product recording, paste a landing page URL, or type your value proposition. Rough recordings, messy notes, half-baked pitches - ngram works with whatever you have.
2
Review the AI edit
2 minutesngram builds a branded marketing video with script, visuals, captions, and pacing. Review the storyboard, tweak your message, and approve before rendering.
3
Publish everywhere
instantExport for your website, social feeds, ads, and email in one click. Update any section in under 5 minutes when your product or messaging changes.
Built for founder marketing, specifically
Brand Kit
Look like a Fortune 500, run like a startup
Set your logo, colors, fonts, and intro/outro once. Every marketing video you create automatically looks consistent and professional. Investors and prospects see a cohesive brand, not a scrappy side project.
Learn more1
Auto Captions
Marketing that converts on mute
85% of social video plays on mute. ngram generates accurate, styled captions automatically so your marketing message lands whether viewers have sound on or not. Reach every prospect in every context.
Learn more2
Script & Storyboard
Your pitch becomes a structured narrative
Paste your value prop or feature description and ngram builds a problem-solution-proof-CTA script with visual storyboard. Review and edit before anything renders. You stay in control of the story without starting from a blank timeline.
Learn more3
Smart Zoom
Every feature gets its hero moment
When you record a product walkthrough, ngram automatically zooms on clicks and key interactions. Viewers see exactly what matters. Your raw screen recording becomes a dynamic marketing asset that holds attention.
Learn more4
Multi-Format Export
One video, every channel, zero reformatting
Export optimized for your website, LinkedIn, Instagram, TikTok, and ads in a single session. Same marketing message, perfect dimensions for each platform. Maximize reach from every video you create.
Learn more5
“But will it work for my situation?”
Still have questions?
The old way vs. the ngram way
No Video Marketing | Agency/Freelancer | ngram | |
|---|---|---|---|
| Time to first video | Never starts | 2-4 weeks | Under 30 minutes |
| Cost per video | $0 (no video) | $3,000-$5,000 | Included in plan |
| Learning curve | N/A | None (outsourced) | None (AI handles it) |
| Time to update | N/A | Days + new invoice | Under 5 minutes |
| Content velocity | Zero videos | 1-2 per quarter | Multiple per week |
Ready?
Stop letting bigger budgets
outmarket better products
Your product is better. Make your marketing match. Create professional marketing videos in minutes, not weeks. No team required.
Explore More Use Cases
Discover more ways ngram can help you create professional videos.