Proposal videos that win deals before the meeting
Proposals get skimmed. Videos get watched. Walk prospects through pricing, scope, and value so every stakeholder understands exactly what they're buying.
Try example prompts
"They asked for a proposal. I sent it. Radio silence for two weeks."
You've done the discovery.
You've run the demo.
The prospect is interested.
They ask for a proposal.
You spend hours crafting a detailed document covering scope, pricing, timeline, and terms.
You send it and wait.
Silence.
Days pass.
You follow up.
They're 'still reviewing.' More silence.
Eventually you learn the proposal has been sitting in someone's inbox, partially read, waiting for the decision-maker to have time to dig through it.
43% average proposal win rate across B2B sales
2+ weeks average time from proposal sent to decision
15+ pages typical B2B proposal length that gets skimmed
5-7 stakeholders who need to understand the proposal
Every unread proposal is a deal dying in someone's inbox.
From "still reviewing" to "let's finalize the contract"
Before ngram
- You send a 15-page proposal. Your champion opens it, skims the executive summary, scrolls to pricing, and means to read the rest later. Later never comes. They forward it to their team with 'take a look when you can.'
- No one reads it. The CFO glances at the pricing page without context. The technical lead skips to the scope section but doesn't understand the value. Everyone has questions but no one has answers. Your champion tries to explain on your behalf, but they can't remember the details.
- Two weeks later, you're still waiting. The deal that felt close is now 'under review' indefinitely.
After ngram
- Same proposal. But this time you include a 3-minute walkthrough video. You share your screen, walk through the key sections, explain the pricing logic, and highlight the value specific to their situation.
- Your champion watches it once, then forwards it: 'Watch this before our meeting Thursday.' The CFO watches while eating lunch. The technical lead watches between meetings. Everyone arrives informed.
- The review meeting that was supposed to be another presentation becomes a contract discussion. They've already decided. The video did the selling.
Proposal consumption
Stakeholder alignment
Time to decision
Proposal win rate
Winning proposals from simple screen recordings
Ngram transforms your proposal walkthrough recordings into polished videos that get every stakeholder aligned.
Record as you walk through
Share your screen with the proposal open. Explain each section as you scroll through. Highlight the pricing logic, the scope specifics, the timeline. Ngram polishes your walkthrough with smooth transitions and professional formatting. Natural explanation becomes compelling presentation.
Or create reusable sections
Record explanations for pricing models, implementation timelines, and common scope items. Combine relevant sections for each proposal. Ngram stitches them seamlessly. Personalized walkthroughs without starting from scratch every time.
Either way, your proposal gets understood. Every stakeholder aligned, every question answered, deals closed faster.
What changes when sales proposal walkthrough video take minutes
Align the entire buying committee
Proposals get forwarded but not read. Videos get forwarded and watched. When every stakeholder watches the same walkthrough, they arrive at the decision meeting aligned. No more explaining basics while the clock ticks.
Decisions in days, not weeks
Proposals that require interpretation stall deals. Walkthroughs that explain everything accelerate them. When stakeholders understand immediately, they decide faster. Cut weeks off your deal cycle.
Win rates from 43% to 65%+
Video proposals convert significantly better than documents alone. When prospects understand the value clearly, they say yes more often. Same proposal, better presentation, more closed deals.
Answer questions before they're asked
You know the questions they'll have. Pricing justification, implementation timeline, support terms. Address them proactively in your walkthrough. Remove objections before they become deal blockers.
Raw recording → polished video in 3 steps
Drop in what you have
30 secondsUpload a screen recording, paste a URL, or add a feature doc. ngram works with whatever's already on your hard drive. No special prep required.
Review before it renders
2 minutesngram shows you the script and storyboard first. Don't like something? Edit it in plain English: "Make the intro shorter" or "Add a zoom on the pricing section." You stay in control—without learning a timeline editor.
Export everywhere
instantOne click: 16:9 for your website, 1:1 for LinkedIn, 9:16 for mobile. Captions baked in. Brand kit applied. Ready to send.
Built for sales proposal walkthrough video, specifically
Smart Zoom
Highlight key proposal sections
Automatic zoom on pricing tables, scope details, and timeline milestones guides stakeholder attention. No more hoping they notice the important parts. Every key point gets focus.
Learn moreAuto-Cut
Tight walkthroughs that get watched
Automatically removes scrolling pauses and slow moments. Your thorough walkthrough becomes a focused 3-minute video. Busy executives appreciate brevity. Cover everything without wasting their time.
Learn moreAuto Captions
Walkthroughs that work anywhere
Stakeholders watch in offices, during meetings, on phones. Accurate captions ensure your walkthrough lands whether they can turn on sound or not. Accessibility expands your reach to everyone who matters.
Learn moreBrand Kit
Professional proposals deserve professional videos
Your branding applied automatically. Consistent quality signals professionalism. When your video looks polished, your proposal feels more trustworthy. Details matter at decision time.
Learn moreMulti-Format Export
Share however they prefer
Export for email, deal rooms, Slack, and presentations. Same walkthrough optimized for every context. Reach stakeholders wherever they consume content.
Learn moreThe old way vs. the ngram way
Ngram Proposal Video
PDF Proposal Only
Live Presentation
Stop sending proposals that
die in inboxes
Create proposal walkthroughs that align the entire buying committee. Win deals before the review meeting. Close faster with video that explains everything.
Explore More Use Cases
Discover more ways ngram can help you create professional videos.