Landing page videos that boost conversions 86%
Your landing pages convert at 3%. They could convert at 5%+. Add video that explains your value proposition in seconds and turns more visitors into leads.
Try example prompts
"Our landing page has a 2.8% conversion rate. Leadership wants 5%."
You're on a marketing team.
Your landing pages convert visitors to leads.
Every percentage point matters.
The difference between 3% and 5% is thousands of leads per quarter.
You've optimized the copy.
You've tested the CTA colors.
You've shortened the form.
You're running out of easy wins.
Leadership keeps asking for higher conversion rates.
You know video would help.
86% higher conversion rates on landing pages with video
38.6% of marketers say video is most effective for landing page conversions
6.6% average landing page conversion rate (you could be higher)
$3,000-$5,000 typical agency cost per landing page video
Every video-free landing page is conversion you're leaving on the table.
From "conversion plateau" to "new benchmark"
Before ngram
- Your main product landing page has been live for six months. Conversion rate: 2.8%. You've A/B tested 14 variations. Headlines, copy, form length, CTA buttons. Each test moves the needle 0.1% if at all.
- You pitch adding video. The team agrees it would help. You get a quote from your agency: $4,500 and 4 weeks. Finance pushes back. That's the budget for three months of paid ads. You table the video idea.
- The landing page stays at 2.8%. You keep optimizing around the edges. The big conversion lift stays out of reach.
After ngram
- Same landing page. But this time you spend an afternoon creating a 60-second explainer video. You show your product solving the visitor's problem. You explain the value proposition visually. You add a clear CTA.
- You add the video above the fold. First week: conversion rate jumps to 4.1%. You test video placement, thumbnail, and length. After a month, you're at 4.6%.
- That 1.8% lift means 64% more leads from the same traffic. You create videos for your other 11 landing pages. Your pipeline grows. Leadership stops asking about conversion rates.
Conversion rate
Time to add video
Cost per landing page
Landing pages with video
Conversion-boosting videos from your product knowledge
Ngram transforms your value proposition into landing page videos that convert visitors who would otherwise bounce.
Record your product in action
Walk through your product solving the visitor's problem. Show the outcome they want. Ngram polishes your recording into a professional landing page video with smooth animations and clear pacing. Your product sells itself.
Or generate from your landing page copy
Paste your existing landing page content. Ngram creates a video script, generates visuals, and produces a complete video with professional voiceover. Turn the copy you've already written into video that converts.
Either way, your landing pages stop relying on text alone. Video does the explaining. Visitors convert.
What changes when marketing landing page take minutes
86% higher conversion rates
Landing pages with video dramatically outperform text-only pages. Video explains complex products quickly, builds trust faster, and keeps visitors engaged longer. The conversion lift pays for itself immediately.
Explain value in 60 seconds
Visitors decide in seconds whether to stay or bounce. Video delivers your value proposition faster than text. Show don't tell. A 60-second video communicates what takes 5 minutes to read.
Video for every landing page
When landing page videos take an afternoon instead of a month, you can add video everywhere. Product pages. Campaign pages. Feature pages. Every page becomes a conversion opportunity.
SEO benefits from dwell time
Video increases time on page. Longer sessions signal quality content to search engines. Your landing pages rank better and convert better. Video improves both traffic and conversion.
Raw recording → polished video in 3 steps
Drop in what you have
30 secondsUpload a screen recording, paste a URL, or add a feature doc. ngram works with whatever's already on your hard drive. No special prep required.
Review before it renders
2 minutesngram shows you the script and storyboard first. Don't like something? Edit it in plain English: "Make the intro shorter" or "Add a zoom on the pricing section." You stay in control—without learning a timeline editor.
Export everywhere
instantOne click: 16:9 for your website, 1:1 for LinkedIn, 9:16 for mobile. Captions baked in. Brand kit applied. Ready to send.
Built for marketing landing page, specifically
Smart Zoom
Focus on value moments
Automatic zoom on key product features and UI elements. Draw attention to the parts that convert. Visitors see exactly what matters without hunting for it.
Learn moreAuto Captions
Convert visitors on mute
Many visitors browse with sound off. Accurate captions ensure your value proposition lands whether they click unmute or not. Your video works in any context.
Learn moreBrand Kit
Match your landing page design
Your colors, fonts, and visual style applied automatically. Videos look like a natural extension of your landing page. Consistent branding builds trust.
Learn moreAuto-Cut
Tight videos that hold attention
Automatically removes slow moments to keep videos focused. Landing page visitors have short attention spans. Every second of your video earns the next.
Learn moreBackground Music
Professional polish
Add licensed background music that sets the right tone. Professional audio elevates perception of your brand. Your landing page video sounds as polished as it looks.
Learn moreThe old way vs. the ngram way
Ngram
No Video
Agency Video
Stop leaving conversions on
video-free landing pages
Create landing page videos in one afternoon. Boost conversions up to 86%. Turn more visitors into leads with video that explains your value in seconds.
Explore More Use Cases
Discover more ways ngram can help you create professional videos.