Customer story

PathwayCounselor saved about a week on its launch video

Co-founder Tarunesh Sathish replaced a slow CapCut edit with a faster way to make a good-looking, 30-second product launch video.

PathwayCounselor logo

Tarunesh from PathwayCounselor

Co-Founder

PathwayCounselor is an AI-powered virtual school counselor for course selection and academic planning.

Industry
Education technology
Uses ngram
Daily
Feature
AI video generator

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Demandbase
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The story

A launch moving faster than the edit

PathwayCounselor gives students an AI-powered place to work through course selection and academic planning. When the team needed to introduce the product, Tarunesh wanted a concise launch video that could keep pace with the rest of the work.

  1. The old way

    The old workflow meant editing the footage manually in CapCut. PathwayCounselor needed a good-looking 30-second launch video quickly, without the time and effort of another manual edit.

  2. The switch

    PathwayCounselor needed a good-looking 30-second launch video quickly, without the time and effort of another manual CapCut edit.

  3. What changed

    For PathwayCounselor's 30-second launch video, Tarunesh moved away from a manual CapCut edit. Tarunesh reported saving about one week while getting the good-looking result the team needed.

    About 1 week saved

How they use ngram

A typical project, start to finish

Step 01

Define the 30-second scope

Tarunesh needed a short launch video that introduced PathwayCounselor.

Step 02

Generate the 30-second video

Use ngram's AI video generator instead of editing the whole video manually in CapCut.

Step 03

Assess the result

Tarunesh reported saving about one week on the 30-second video.

The outcomes

About one week saved

Tarunesh reported saving roughly one week compared with the manual editing route.

A result Tarunesh liked

A teammate reacted enthusiastically to the generated video.

A tool used daily

Tarunesh reported using ngram daily.

this is so good this is so good

A teammatePathwayCounselor

Questions about this story

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