Buffer — Your next week, in one place | made with ngram

About the video

This video was created by ngram to introduce Buffer's publishing calendar, a feature that consolidates scheduled social posts across every connected account into a single shared view. The video opens with a hook framing the goal of seeing a full week of posts at a glance, then names the current problem: switching between individual social accounts just to check what's going out. It introduces Buffer's publishing calendar as the solution, showing how it places every channel's posts into one grid visible to an entire team. The video then walks through the calendar's functionality, including switching between week and month views, filtering posts by channel, and dragging a post directly on the grid to reschedule it without leaving the view. The video closes with a direct call to action inviting viewers to plan their next week with Buffer. Using an HTML/CSS motion graphics style, ngram built out the six scenes called for in the script and storyboard — hook, problem, one calendar, week and month, filter and reschedule, and CTA — pairing the narration with corresponding on-screen graphics in a 16:9 format to visually demonstrate the calendar grid, view toggles, and drag-to-reschedule interaction described in the voiceover.