Buffer Start Page — One bio link | made with ngram

About the video

This video was created by ngram to explain Buffer's Start Page feature, a customizable microsite that consolidates a creator's or business's links into a single bio link. The video walks viewers through what Start Page is, how to build one by picking a template and adding content blocks such as links to a shop or latest post, images, YouTube videos, and social channels, and how to arrange those blocks by dragging them into order while previewing changes live before publishing. It closes by showing how to copy the published link and add it to a social media bio, encouraging viewers to explore Start Page within Buffer. The piece moves through six scenes, opening with a hook about having one link for everything you want to share, then explaining the tool, demonstrating the build process, covering arrangement and publishing, showing how to share the finished page, and ending on a branded end card. ngram produced the video using HTML/CSS motion graphics in a 16:9 format, pairing on-screen animated elements with a voiceover script that mirrors the supplied captions to walk through each step of creating and publishing a Start Page.