Breaking Down SG&A Expenses: Intuit Inc. vs NetEase, Inc.

A Tale of Two Giants: Intuit Inc. vs. NetEase, Inc.

In the ever-evolving landscape of global business, understanding the financial strategies of industry leaders is crucial. This analysis delves into the Selling, General, and Administrative (SG&A) expenses of two titans: Intuit Inc. and NetEase, Inc., from 2014 to 2023.

Intuit Inc., a leader in financial software, has seen its SG&A expenses grow by over 225% during this period, reflecting its aggressive expansion and innovation strategies. In contrast, NetEase, Inc., a major player in the Chinese internet technology sector, has experienced a staggering 700% increase in SG&A expenses, highlighting its rapid growth and market penetration efforts.

While Intuit's expenses peaked at $5.73 billion in 2024, NetEase's expenses reached an impressive $18.87 billion in 2023, showcasing its dominance in the Asian market. This comparison underscores the diverse strategies employed by these companies to maintain their competitive edge.