| __timestamp | Super Micro Computer, Inc. | Texas Instruments Incorporated |
|---|---|---|
| Wednesday, January 1, 2014 | 61029000 | 1843000000 |
| Thursday, January 1, 2015 | 73228000 | 1748000000 |
| Friday, January 1, 2016 | 100681000 | 1767000000 |
| Sunday, January 1, 2017 | 115331000 | 1694000000 |
| Monday, January 1, 2018 | 170176000 | 1684000000 |
| Tuesday, January 1, 2019 | 218382000 | 1645000000 |
| Wednesday, January 1, 2020 | 219078000 | 1623000000 |
| Friday, January 1, 2021 | 186222000 | 1666000000 |
| Saturday, January 1, 2022 | 192561000 | 1704000000 |
| Sunday, January 1, 2023 | 214610000 | 1825000000 |
| Monday, January 1, 2024 | 383111000 | 1794000000 |
Cracking the code
In the competitive world of technology, managing Selling, General, and Administrative (SG&A) expenses is crucial for profitability. Texas Instruments Incorporated and Super Micro Computer, Inc. have taken different paths in this regard over the past decade. From 2014 to 2024, Texas Instruments consistently maintained higher SG&A expenses, peaking at approximately $1.8 billion in 2023. In contrast, Super Micro Computer's SG&A costs surged by over 500%, from around $61 million in 2014 to nearly $383 million in 2024.
Despite the stark difference in absolute numbers, the trend reveals a fascinating insight: Texas Instruments managed to reduce its SG&A expenses by about 3% over the decade, while Super Micro Computer's expenses grew significantly. This divergence highlights the strategic choices each company made in optimizing operational costs, reflecting their unique market positions and growth strategies.
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