ServiceNow, Inc. vs Manhattan Associates, Inc.: SG&A Expense Trends

SG&A Expense Trends: ServiceNow vs. Manhattan Associates

In the ever-evolving tech landscape, understanding financial trends is crucial. Over the past decade, ServiceNow, Inc. and Manhattan Associates, Inc. have shown distinct trajectories in their Selling, General, and Administrative (SG&A) expenses. From 2014 to 2024, ServiceNow's SG&A expenses skyrocketed by over 1,000%, reflecting its aggressive growth strategy and market expansion. In contrast, Manhattan Associates experienced a more modest increase of around 70%, indicating a steady, controlled growth approach.

By 2024, ServiceNow's SG&A expenses reached nearly $4.8 billion, dwarfing Manhattan Associates' $166 million. This stark contrast highlights ServiceNow's rapid scaling and investment in operational infrastructure. Meanwhile, Manhattan Associates' consistent yet moderate rise in expenses suggests a focus on sustainable growth. These trends offer valuable insights into each company's strategic priorities and market positioning, providing a window into their future trajectories in the competitive tech industry.