A Decade of EBITDA: Apple Inc. vs Zebra Technologies Corporation

In the ever-evolving landscape of technology, Apple Inc. and Zebra Technologies Corporation have carved distinct niches. From 2014 to 2023, Apple's EBITDA surged by approximately 122%, reflecting its robust growth and market dominance. In contrast, Zebra Technologies, while smaller in scale, demonstrated a steady EBITDA increase of around 320% until 2022, showcasing its resilience and adaptability in a competitive market.

Key Insights

• Apple's Growth: Apple's EBITDA peaked in 2024, marking a 123% increase from 2014, driven by innovative product launches and strategic market expansions.
• Zebra's Resilience: Despite a dip in 2023, Zebra's EBITDA grew significantly over the decade, highlighting its strategic focus on enterprise solutions.

This comparison underscores the diverse strategies and market positions of these tech giants, offering valuable insights into their financial trajectories.