| __timestamp | Cognizant Technology Solutions Corporation | International Business Machines Corporation |
|---|---|---|
| Wednesday, January 1, 2014 | 2037021000 | 22472000000 |
| Thursday, January 1, 2015 | 2508600000 | 19894000000 |
| Friday, January 1, 2016 | 2731000000 | 20279000000 |
| Sunday, January 1, 2017 | 2769000000 | 19680000000 |
| Monday, January 1, 2018 | 3026000000 | 19366000000 |
| Tuesday, January 1, 2019 | 2972000000 | 18724000000 |
| Wednesday, January 1, 2020 | 3100000000 | 20561000000 |
| Friday, January 1, 2021 | 3503000000 | 18745000000 |
| Saturday, January 1, 2022 | 3443000000 | 17483000000 |
| Sunday, January 1, 2023 | 3252000000 | 17997000000 |
| Monday, January 1, 2024 | 3223000000 | 29536000000 |
Infusing magic into the data realm
In the competitive world of technology, managing Selling, General, and Administrative (SG&A) expenses is crucial for maintaining profitability. Over the past decade, International Business Machines Corporation (IBM) and Cognizant Technology Solutions Corporation have showcased contrasting strategies in this domain. From 2014 to 2023, IBM's SG&A expenses have consistently been higher, peaking at nearly $30 billion in 2024, while Cognizant's expenses remained below $4 billion annually. This disparity highlights IBM's expansive operational scale compared to Cognizant's more streamlined approach. Interestingly, IBM's expenses saw a significant drop of about 20% from 2014 to 2023, indicating a strategic shift towards cost optimization. Meanwhile, Cognizant's expenses grew by approximately 60% during the same period, reflecting its aggressive expansion strategy. These trends underscore the diverse paths these tech giants have taken in navigating the ever-evolving market landscape.
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