| __timestamp | Atlassian Corporation | Salesforce, Inc. |
|---|---|---|
| Wednesday, January 1, 2014 | 78640000 | 623798000 |
| Thursday, January 1, 2015 | 140853000 | 792917000 |
| Friday, January 1, 2016 | 208306000 | 946300000 |
| Sunday, January 1, 2017 | 310168000 | 1208000000 |
| Monday, January 1, 2018 | 415776000 | 1553000000 |
| Tuesday, January 1, 2019 | 579134000 | 1886000000 |
| Wednesday, January 1, 2020 | 763188000 | 2766000000 |
| Friday, January 1, 2021 | 963326000 | 3598000000 |
| Saturday, January 1, 2022 | 1397568000 | 4465000000 |
| Sunday, January 1, 2023 | 1869881000 | 5055000000 |
| Monday, January 1, 2024 | 2184111000 | 4906000000 |
Infusing magic into the data realm
In the ever-evolving tech landscape, research and development (R&D) are the lifeblood of innovation. Over the past decade, Salesforce, Inc. and Atlassian Corporation have been at the forefront, investing heavily in R&D to maintain their competitive edge. From 2014 to 2024, Salesforce's R&D expenses surged by over 700%, peaking in 2023, while Atlassian's investment grew by an impressive 2,700%, reaching its zenith in 2024.
Salesforce's R&D spending consistently increased, reflecting its commitment to enhancing its cloud-based solutions. By 2023, Salesforce's R&D budget was nearly 6.5 times its 2014 level, underscoring its strategic focus on innovation.
Atlassian's R&D expenditure skyrocketed, particularly from 2020 onwards, highlighting its aggressive push to expand its product offerings. By 2024, Atlassian's R&D spending was approximately 28 times its 2014 figure, showcasing its rapid growth trajectory.
These investments underscore the pivotal role of R&D in driving technological advancements and maintaining market leadership.
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